Segmentation and positioning are two important concepts in marketing. While these terms are generally used in relationship to promotional activities, the term segmentation has relevance for market research as well. Segmentation involves dividing the larger universe of consumers or businesses into smaller units that represent more specific target audiences. Positioning is the next step whereby companies determine, based on the segments they have identified, how they can effectively promote what they have to offer compared to competitive offerings and positioning. Effective marketers know that the better they can segment audiences, the more they will be able to develop target messages and select specific
The key elements to a healthy and successful medical practice are a reliable and properly trained staff and a sound revenue cycle that produces satisfactory reimbursement. Revenue cycle management starts at the front-end with pre-registration of the patient. Complete and accurate recording of patient insurance and billing information is imperative. Insurance verification plays a major role in the assurance of reimbursement. The front desk should counsel and confirm financial responsibility with the patient during the registration process. Patient encounter is equally as important. Correct coding of patient diagnosis and procedures minimizes the likelihood of claim rejection. The next step in the revenue cycle is claim submission. The claims process begins with the provider treating the patient then sending a bill to the designated payer. Before the bill is sent, a certified coding specialist or medical billing specialist prepares and reviews the claim for any inaccuracies. There are a few ways the claim is submitted, either manually or electronically. Once the claim is submitted, follow-up with third party payers is a necessary step in the
When senior executive at Best Employer Company (Heather) was vacationing in the USA, she expected to return injury free. As Human Resource Manager, it is my responsibility to familiarize myself with the company benefits and inform Heather of the details. I feel the information below is well researched and offer good support about why I selected each benefit.
A current LCD for the regional Medicare intermediary (Michigan - Region V) is shown in the example below. This LCD is for Erythropoiesis Stimulating Agents, L25211. The LCD is active and became effective on 12/1/2007 with an date of 11/01/2013 for the 10/22/2013 revision (cms.gov, 2014b).
Step 1- Register Patients/ Check In - You can do this either when patient calls to set initial appointment and ask for their insurance information via phone to confirm prior to appointment. You can also at this time ask them to fill out paperwork prior if it is available via email or company web page. When patient comes in ask for insurance card for your records, along with any documentation that is needed. Example Referral or Prior Health Records.
There are 6 key steps for a successful medical billing process which are checking in patients for their appointments. When you are checking patients in you will make sure the patient demographics is updated and correct. The second step would be checking the eligibility and verification for insurances. You will verify patients insurance because a change in a patients insurance could impact benefits and authorization information. The third step would be completing medical coding of diagnosis, procedures and modifiers. When completing this step you will need to make sur you are using the correct diagnosis codes to describe patient’s symptoms and illness, use the accurate CPT and HCPCS codes modifiers to provide additional information about the service and procedure performed. The insurance payer could only make an accurate assessment if they have they correct codes and modifiers. The fourth step would be the charged entry which refers to entering in the charges of the services that were received. The fifth step would be claims submission which means once the claim have been properly completed it should be submitted to the insurance company for payment. The final step in this process would be payment posting which involves posting and deposit
Claim submission processes are claims that are submitted online, and payments are processed electronically after a visit to the doctor office the physician send out a bill to the insurance claims processing center all information that is relevant the intake forms and the patient appointment sheet as well as the proper services documentation. Which is evaluated to see if it covers the services if the services are covered by the insurance company a payment is then submitted for the balance that is remained if not insured the person is reliable for the balance that is left over as well as the co-payment.
Automated eligibility tools available today facilitate proactive measures like verifying patient coverage prior to the visit, accessing multiple payers from a single portal and validating accuracy before submitting claims to the carrier. Some leading payers offer real-time adjudication that makes it possible to verify eligibility, file claims and receive a response before the patient exits the
In Tennessee alone, we are once again facing an obstacle under the umbrella of healthcare coverage. In 2017, 3 regions in the state of Tennessee will lose coverage from BlueCross BlueShield of Tennessee (BlueCross BlueShield of Tennessee, 2016). It will leave 100,000 individuals looking for coverage through other marketplace plan providers. BlueCross BlueShield of Tennessee stated that they had to pull out of Obamacare in these three regions due to profit losses over the last 3 years (BCBST, 2016). It may seem simple enough to others that these individuals just go get another plan from someone else. We must first consider affordability. Will Cigna and Humana offer plans that are similar to the BlueCross BlueShield of Tennessee plans? Will consumers have nearly the same or the same benefits as before? There are many different changes that may occur by simply changing insurance plans. The consumers may not be able to have the same providers. They may not have the same medication coverage as before. The deductible could change and make the policy invaluable to the individual based on their needs. Obtaining coverage has been an ongoing uphill battle for some. Our state and federal legislators all share different views on healthcare issues. The Healthcare Reform Act of 2010 brought
“Reimbursement” in healthcare refers to the decision of the entity paying for an item or service (called the “payor”) of whether a particular item or service is covered by a particular healthcare payment program for the patient at issue and therefore eligible for payment. “Payors” refers to the entity through which an individual has healthcare coverage. The federal government is the largest single payor of healthcare services in the United States through a variety of federal healthcare programs such as the Medicare and Medicaid programs established under the Social Security Act (SSA).
In attempting to remedy the unjust nature of the American health insurance system, one cannot determine what a just system should be based on the current assessment of society. Inequalities within the current system cannot foster discussion for what we believe is justice because preconceived notions cloud the judgment of even the foremost health policy intellectuals. Many philosophers therefore turn to creating hypothetical societies where these inequalities do not exist as a means to facilitate the discussion as to what true justice requires. Two such individuals, Ronald Dworkin and Charles Fried, have constructed such situations as a means to assess what a just healthcare system should be comprised of in a truly fair-market economy. Although they agree on issues pertaining to the resources available to individuals in a fair market, they also disagree on what constitutes justice in regards to how individuals may spend their allocations. An assessment of the disagreements between the two reveals that the main consideration for what justice demands of society boils down to the degree to which individuals are responsible for purchasing their share of health insurance as well as their fellow citizens’.
SC completed monitoring telephone call with Pa on 1/20/2016. SC called Pa. Pa reported that ding “good”. Pa reported no new health problems, no medications, no falls, and no hospitalizations. Pa reported no outstanding doctor’s visits. Pa reported that’s he saw her PCP on 1/19/2016. SC reviewed Pa's ISP. Pa confirms that she is receiving services in the following type, scope, amount, frequency and duration of services specified in the ISP agency model aide via Total Home Health Care from 10-2PM, Monday through Sunday. Pa's aide provides assists her with the completion of ADLs, IALDs and supervision as needed. Pa has PERS system which gives her access to emergency medical service. Pa also, receives HMD from PCA weekly. She reported being satisfied
California Association of Health Plans (CAHP) represents statewide trade association with 46 full-service healthcare plans, which provide coverage to millions of California residents. Most member programs are introduced through group and individual markets to Californians. CAHP are dedicated to providing accessible, high quality and affordable health plans. All health plans through Covered California are members of CAHP. Their goal is to serve their members by providing and sustaining opportunities that allow them to grow and maintain viability as organizations. An organization like Kaiser Permanente, Anthem Blue Cross, Delta Dental, Bayer Healthcare LLC and Crowell & Moring are members of CAHP.