The Between Suntrust And Regions Based On Customer Service

1. Visit the website of a large national bank, regional bank, or credit union, and use the information you find there to answer the questions below. EXAMPLE: Some large banks you might consider include Bank of America®, JPMorgan Chase®, Wells Fargo®, Citibank®, and U.S. Bank®.

Perfect competition is a market structure in which three criteria are met, firms are price taker, all firms produce a homogeneous product and entry and exit are unrestricted (Thomas & Maurice, 2010). Independent Bank is the number one Community Bank in the Shelby County marketplace; it is the number two largest bank headquartered in the city. This is in addition to countless other banks and credit unions. When I-bank began Memphis was a geographical oligopoly, meaning in this market place a large percent of business were controlled by the top three payers. These players controlled 75% of the deposits in the city. Those oligopoly members were Union Planters Bank (Regions Bank), First Tennessee Bank and National Bank of Commerce (SunTrust Bank).

1. Visit the website of a large national bank, regional bank, or credit union, and use the information you find there to answer the questions below. EXAMPLE: Some large banks you might consider include Bank of America®, JPMorgan Chase®, Wells Fargo®, Citibank®, and U.S. Bank®.

The banking industry has undergone major upheaval in recent years, largely due to the lingering recessionary environment and increased regulatory environment. Many banks have failed in the face of such tough environmental conditions. These conditions

These customers value both low cost and excellent customer service. Providing both generates both branch loyalty and advertisement through word of mouth.

They have been able to generate different sources of revenues through commercial banking, credit card and retail financial services, which separates them from competing with some investment banking companies. The accounts, products and features the company offers sometimes have fees which it is willing to waive. Since the company wants the “share of wallet” of high balanced customers, it will take such actions. This action of course has the potential to deepen relationships. In the article by author Charles Keenen he states, “According to Bancography, a consulting firm in Birmingham, Ala., a customer who has just one product with a bank will stick with that bank for about 18 months, but add even one product - a savings account, perhaps - and the average jumps to four years. Customers with three products will stay with the bank for about 6.8 years.”

1. Visit the website of a large national bank, regional bank, or credit union, and use the information you find there to answer the questions below. EXAMPLE: Some large banks you might consider include Bank of America®, JPMorgan Chase®, Wells Fargo®, Citibank®, and U.S. Bank®.

Cross Servicing is essential to the success of Carolinas Telco FCU. It cost the credit union four times as much money to get a new member as is does to keep an existing member. It makes perfect sense to obtain additional services from existing members to bind them to Carolinas Telco FCU. A member who utilizes more of our services will be less likely to leave and more likely to bring continued business and deposits to our credit union, and because our members are owners, it is up to us to provide a service our owners will be happy to use.

There are various categories of banking; these include retail banking, directly dealing with small businesses and persons. Commercial and Corporate banking which offers services to medium and large businesses (Koch & MacDonald 2010). Private banking, deals with individuals, offering them one on one service. The last category is investment banking. These help clients to raise capital and often invest in financial markets. Most global banking institutions provide all these services combined. With all these institutions in existence within the same localities and offering similar services, there is a need to regulate the industry so as to protect the consumer and provide fair working environment for all banks (Du & Girma, 2011).

Following the sale of U.S. Trust to Bank of America in November of 2006, for $3.3 billion in cash, the new management team at U.S. Trust began to reevaluate its’ presence in so many local markets. Over the course of six to seven years, U.S. Trust closed or significantly reduced many of its local offices sending those accounts that had been serviced locally to new “Regional” service centers located in Dallas, Texas, Providence, Rhode Island, and Atlanta, Georgia.

CIBC has focused its core business on retail and business banking, wealth management, and whole sale banking. They have shown a proven track record of providing there customers with financial services and advice through a group upwards of 1100 branches worldwide. Strategies CIBC has portrayed is to continually find new ways to enhance the experience of the client and to stimulate safe revenue growth. CIBC has put emphases on creating deep meaningful relationships with all clients, constantly trying new ways to improve service and sales prospects and to create relationships with new clients while retaining existing clients for a long period of time (CIBC).

Personal banking * Corporate banking * Premier banking * International banking * Private banking

Banks have been at the forefront of the financial system for as long as they have existed and have captured the attention of stakeholders on both controversial grounds as well as being undisputed with regards to the many helpful services they provide. JP Morgan & Chase is one such bank, surrounded by hostile news articles and excessive scrutiny but rightfully so as it has of recent been the topic of much controversy as turning a blind eye to the moral codes established by the Securities and Exchange Commission (SEC) and assisting Ponzi Scheme masterminds in swindling unsuspecting investors.

The banking industry is highly competitive. The financial services industry has beenaround for hundreds of years and just about everyone who needs banking servicesalready has them. Because of this, banks must attempt to lure clients away fromcompetitor banks. They do this by offering lower financing, preferred rates andinvestment services. The banking sector is in a race to see who can offer both the

This study will outline the relationship between customer satisfaction with customer service and customer retention at American Express. To support the findings, we will conduct an empirical study focusing on the relationship between perceived customer service quality and customer intentions.