The Biggest Loser : Are They Really?

The fashion industry plays a huge role in portraying bad images of ideal beauty, which in turn affects today’s society perception of their own body image. Not only are women affected by what is seen and heard about how the perfect body should appear, children of young ages are now feeling insecure and obsessed with their bodies before they reach teenage years. This ‘ideal image’ the fashion industry continues to enforce only focuses on very thin models who seem to be in shape and are very healthy. Furthermore, many people think of the influence from the fashion industry as being human representations (models). Because of the rising problem with the image of beauty within the fashion industry, it is shown that even mannequins and non-human representations (mannequins, dolls, photoshopping) of bodies play a significant role in women’s body image; which causes problems to the individual. (Anshutz & Engels, 2010). Body image and self-satisfaction, eating disorders and non-human representations all can cause harm to the individual, if prolonged.

“Never Just Pictures” by Susan Bordo, is about how today’s society is influenced by the mass medias unrealistic ideas of how they are supposed to look. In this essay, the author breaks down the images being showcased by today’s culture concerning the aesthetics of the female body. Bordo also talks about how what was considered ‘beautiful’ or ‘perfect’ before has changed. Lately, the world has been on a craze to look like the air brushed model in the picture. Bordo explains how a lot of people are becoming more obsessed with their physique, and depending on looking thin to make them happy, instead of focusing on being happy and healthy.

Under society’s norms for decades, young women have been put under the pressure and anticipation to have perfect bodies. That is, thin and curved, beautified by applying pounds of the makeup to their face but not appear ridiculously overdone. Who’s responsible for these standards imposed on young women? When a young girl picks up the model along the cover of Vogue being called flawless, it’s easy for her to then aspire to be a real-life imitation of the photocopy. These companies produce magazine covers shown with girls’ images daily. As if keeping the perfect body wasn’t hard enough our culture also forces girls into the forever expanding world of composition, however, body image is a pressing issue for young women. Advertisements and posters of skinny female models are all over. Young girls not only could be better but need to be more upright and feel driven to throw the perfect figure. Moreover, girls are evaluated and oppressed by their physical appearances. With supplements and apparel designed to enhance a facial expression; social media, magazines, and marketing campaigns and advertisements add to the burden of perfection. The fashion industry is a prime object of body image issues, as they believe clothes look better on tall and svelte women. Established on a survey participated by 13 to 17-year-old in the U.S., 90% “felt pressured by fashion and media industries to be skinny”, with more than 60% routinely compares themselves to models, while 46%

In other words, the more an individual is exposed to certain images – even alarmingly unhealthy ones – the more desensitized one becomes; in fact, what may have once been considered “ugly” may actually become desirable, if widely accepted and glamorized by the fashion industry. Furthermore, in the title of Bordo’s article, “Never Just Pictures,” we are given to understand that this prevailing cultural sickness is merely a “symptom” of more systemic issues. For example, Bordo touches on “deep anxieties” stemming from “Western philosophy and religion” which have been linked to eating disorders in America today; in fact, for those who are unfamiliar with her book, Unbearable Weight, a greater elaboration on this aspect would have been desirable. She also reveals other subtle messages underlying fashionable face-value images, many of which create powerful currents surrounding the development of eating disorders. According to Bordo, the endless barrage of images (regarding what the fashion industry deems perfection in appearance) serves to strongly communicate “fantasized solutions” to our challenges in life. It is a false narrative which goes something like this: “achieving the body- and beauty-ideal will magically make everything in my life right with the world; I’ll be beautiful, popular, strong, admired, in control, etc . . . .” Bordo’s point is that these types of fantasies may become potently motivational to the individual striving for “the cultural ideal” through starvation and other extreme

In Susan Bordo’s article “Never Just Pictures,” she expresses her understanding of how images in the media alter the way our society sees itself. She starts off addressing how critical society has become about the weight of those in the spot light. This cruelty has emerged from critics comparing those in the media such as, athletes, actors, news castors, etc. to super models who are expected to remain at an extremely low weight percentage for fashion shows and photo shoots. In just about every magazine, there are advertisements for a weight loss products or promises, or show models glamorized while they look to be on the verge of starvation. She implies that magazine editors only care about selling products and do not consider the effect the

In the article “Never Just Pictures,” Susan Bordo acknowledges how the cultural perception of body image of both men and women has been increasing in viciousness exponentially. The societal views of the models in advertisements, on television or in magazines, have proven themselves to be “fabulously” horrific throughout the last few decades. However, an incredible amount of commercial funding, euphemistic language, dietary support groups and other lifestyle changes are merely thought up, created and shipped out door-to-door to virtually all people who cannot simply stand being a kind soul towards others who are apparently suffering, in the medias (blind) eyes. This terrifying phenomenon is especially shocking since there have been articles

Society constantly redefines what beauty is in women, and yet women always feel compelled to conform to society’s definition of beauty. The insecurity of women today adhere to society’s definition of beauty. By conforming to society’s definition beauty they are rewarded with confidence. According to Bordo (1989), anorexia built bodies has become the norm for women today. Most clothing stores accommodate to these body figures by selling majority small and medium framed clothing. Tight and skinny bodies were defined as the next generation of beauty, where priorly in the social symbolism of a small frame was associated with being poor. It was known that those with a bulging stomach was a powerful

Walking into the library at most high schools brings to the eye an array of fashion magazines in the front shelves. Most schools acknowledges that fashion has a large audience, but the skinnier and skinnier models have created a large group of people with eating disorders and bad self-images. In her article “What’s Wrong with Skinny?” that discusses eating disorders linked to the fashion industry, Lisa Hilton states that women are “so pathologically stupid that they are unable to distinguish the fantasy of the runway from the realities of their own bodies”. Fashion is something that many girls let influence them into changing how they dress, feel, and eat; the skinnier the models are (or are “retouched” to look), the more it supports eating

Media has greatly evolved since starting, but has bad evolved with it? Print media, digital media, and now social media surround everybody today. Media surround us when we go to the store and see magazines, when we sit and home and watch TV, and especially when we go online. Over time, media has created its own idea of beauty. Medias influence on body image can’t be overlooked. Media and eating disorders have a cause and effect relationship. In Helens article, “Eating Disorders: A growing problem on college campuses”, she expresses that, “In today’s media-saturated world, young women are bombarded with one message: be thin” (Helen, 2014, Paragraph 9). Today media shows that to beautiful you have to be an unhealthy weight. If media doesn’t change its view of beautiful, then the rate of eating disorders triggered by media will go up. We need to figure out a way to help now.

Body image remains to be a very controversial topic in today’s society, because of how easy it is to become a hate crime over a small comment on how small or big someone’s body is. Today, it is unavoidable to see the look that it seems society wants us to look. Professor Susan Bordo writes the article, “Never Just Pictures”, describing her investigation between the media and its effects on how people view their bodies. She uses ethos, logos, and pathos to bring in the attention of the people, in order to get her message across to be aware of media and how they portray the ideal body image. Bordo notes the patterns of the different types of models that magazines and commercial ads use, to say that even though they have changed the face of beauty, they never really changed the body of it. And she analyzes the affects that these ads have on how people view their bodies, and alter what the ‘ideal’ body image is. Bordo uses other sources to prove her argument mainly allowing readers to have more reasons to side with her argument. Having reviewed this article, I think that we should publish this article in the Shorthorns, because it will attract the attention of most people, since right now young people still struggle with differentiating between what is a real body and what is a body that has been altered for the likes of what the media likes.

The opposing side to this topic says that media does not play a role in anorexia because of environmental factors, exercising, and dieting. People that support this side like Adam Cresswell and Sarrah Le Marquand state that anorexia is not caused by society or the media world. Cresswell states “Eating disorders are a product of epigenetics is good news for parents and carers, who often “wring their hands, asking: ‘what did I do wrong’””(Cresswell 1). Cresswell is wrong by this fact in the actual fact that if a young teen is suffering from anorexia, then the parents should be worried about their child and get that child help. No child or adult should have to suffer from such disease. Cresswell also states “These can be early-life pressures, stress, and ultimately dieting,” he says. “For some people, dieting can be really dangerous behavior. The reduction in certain nutrients can alter gene expression “” (Cresswell 1-2). Cresswell is right about how dangerous dieting can be, because it is, but television advertises all of these new diet methods and how to exceed these plans, internet sites give lists of different dieting options, and these are examples of how media pushes some people that live in this

Therefore, the commendation of such look and shape commercializes unhealthy body image and procreates eating disorders. Unfortunately, at present the commercialism of a perfect body is encountered by almost everyone on everyday basis. The public is bombarded daily with images of glamorously thin women in commercials, on billboards, in movies in magazines and etc?According to Melanie Katzman, a consultant psychologist from New York, the media has actively defined the thin ideal as success and treats the body as a commodity. (Rhona MacDonald, 2001) It is evident that the persistent advocating of the media and the society produced a constant pursuit of thinness, which became a new religion. A study conducted by Harvard researchers has revealed the effect of media and magazines on adolescent girls in high schools. The children were exposed to fashion magazines and television commercials, and a while after were given self-rating surveys. The study found that sixty-nine percent of the girls said that magazine pictures

The female body image is highly influenced by the mass media and the media’s portrayal of women, ‘70% of college women say they feel worse about their own looks after reading women’s magazines’ (University of Massachusetts & Stanford University, 2006), the portrayal of women in the media has an unrealistic approach and brings out body dissatisfactions and this results in eating problems and disorders.

Every year, hundreds of thousands of people tune in to watch Fashion Week runway shows from around the world, with designers presenting new collections every season. From New York to Milan, it is impossible to miss a controversial detail within the shows, the skeleton thin models showcasing the designs. Not only are these models harming themselves in order to fit into the industry’s expectations, but they may also be setting a dangerous example for the public audience. Because thin girls are constantly represented in the media, some believe that there is a correlation between the rising rate of eating disorders and the size of the

While it’s fashion week in London, the size “zero” models start to prepare for the big show by purging to be as thin as possible. Most models starve themselves in order to achieve the “waif”, stick-thin figure; it becomes so addictive, almost like second nature that it further leads to serious eating disorders. From recent studies, today’s model weighs about 23% less than the normal woman. Clearly, most models do not depict the average woman. Men and women all over the world follow the influences that the fashion industry provides. They believe that the fashion industry depicts on what society should be acknowledged as, picture-perfect thin.