The Broadstripe Service Guarantee

This will not only retain the existing customers but will also attract new ones to increase the customer base to optimal level.

This will benefit the company as customers are more likely to come back to a shop where they believe they have had excellent service and so a positive impression has been built of your business to that customer, this may have even further reaching benefits to trade if the customer then recommends your business to others based on the positive impression.

The positive outcome with this strategy is that it would create excitement with customers to buy our product compared to the competitors. It would create awareness about our product to our customers and possibly new customers. By implementing this strategy, it could strengthen our market share.

There is a genuine risk that FCC will lose its State and Federal Government funding, which accounts for 40% of all Council Funds, if Customer Service isn’t dramatically improved within 18 months. Consequently, the Council members are desperate to see improvements, without cutting into current spending or increasing rates. The current Customer Service Manager has been in the position for 24 years, and doesn’t believe that anything needs to change, and that the community will “come around in the end”.

Competition and technology changes in the telecommunications industry has resulted in declining profits for Desert Communications Incorporated (DCI). The competitive business climate in the telecommunications industry requires DCI to initiate proactive strategies to drive profits. The conventional view of the customer contact center is as a cost center for supporting customer relations (Kaiser, 2011). Learning Team B will demonstrate

GUARANTEED. PERIOD. One of the simplest of statements is the driving force behind one of the strongest companies in fashion merchandising. Land’s End, a company with an established market for clothing, luggage, and home products, has created an enduring business model built on quality customer service. The company affirms this stance by proclaiming its goal is “to please [their] customers with the highest levels of quality and service in the industry, along with an unequivocal ironclad guarantee.”(Land’s End) With this powerful guarantee, Land’s End has become a market leader in developing customer relationships and fostering business communication as a means to increase sales and market share.

keep an existing customer than finding new ones. A major part of the customer service, especially in a retailing

Beginning of the call the customer asked to speak to a supervisor due to extreme aggravation and disappointment with customer service. Since previous CAEs had provided false information regarding her technician appointment. Since customer is upset, she demands for a technician appointment for that same day and wants a credit applied to her account for entire month of service. The customer was very specific that she does not want a prorated credit for the lost internet service but for a total worth of 1 month for all her services.

Comcast is a large cable and satellite television provider in the United States. The company has been plagued with internal weaknesses and external threats in recent years and is in desperate need of turning around its customer service department as quickly as possible. Aside from customer service, the way the television industry is marketed to is changing, Comcast has to stay on the cutting edge in price, product quality, flexibility of plans, and customer service. Comcast has many different areas of their business that need to be analyzed to see where they can invest time and monetary resources to improve the quality of their product and service to their customers.

Increase market share, you will gain new customers, possibly in locations where you didn’t have any before

Consistency is one of the most important weapons in the customer service arsenal. Without consistency everything starts falling apart and confusion abounds. Stay consistent on the inside of the business so that you remain consistent on the outside where it’s most important. Why is consistency so important? Why should we care so much about it? Well, it’s simple. One of the most aggravating complaints a customer can have is: One hand doesn’t know what the other hand is

This will help the company to deliver product and services that satisfy customers, hence increasing profitability.

with the service seems to be insufficient for customers to remain loyal. Creating customer loyalty is

In our extensive research on Time Warner Cable, we found out that Time Warner is one of the biggest names in the cable industry. On the other hand they are know to have notoriously bad customer service, which in turn limits the amount of customers they bring in, and increases the amount of customers that cancel their service. To deal with these problems we have come up with multiple marketing recommendations. In order to get rid of the reputation of bad service Time Warner has to advertise their new and improved customer service so that people will want to buy from Time Warner Cable. One way to start improving customer service is to offer an online survey so that the customers know that their opinion is what’s most important to Time Warner Cable. The survey will not just ask if their problems were solved or if the representative was good. It will ask in depth questions about what the customer thought about that particular representative. They also can give follow up surveys a few weeks after a phone call. These surveys will be there to see if the problem that the customer experienced is arising again and to make sure that there are no new problems. These surveys show that Time Warner Cable truly does care for the wellbeing of their customers. Along with surveys Time Warner Cable can also offer holiday specialties such as reduced prices for the holiday season. They can market this by

Improving the quality of products and services provided to a consumer remains a major challenge for both telecommunications companies and Internet service in Bahrain : BATELCO and VIVA, especially the third competitor ZAIN also imposes a quality and price even more attractive.