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The Challenges Of The Contemporary Business Environment

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Introduction The contemporary business environment is so diverse and unpredictable owing to current financial recession facing the global market. In order to remain competitively active in this volatile business atmosphere, most organizations have opted to adopt feasible organizational changes that add value to their operational framework. However, much as change is inevitable, people, business enterprises, organizations, as well as great nations often find it hard to embrace change, something that greatly hinders organizational success. As a case in point, it is apparent that organizations often face adverse challenges resulting from their own structure, incentives, culture, and even design. Strange enough, these organizations also encounter enormous barriers in their quest to overcome the aforementioned challenges. Owing to the above alluded facts, this paper seeks to establish a critical analysis of operational barriers to success based upon the operational framework of an American company by the name Apple. Tools that an Organization Might use to Help Identify Barriers There are various tools that an organization can use to ascertain the existence of operational barriers to success. The traditional way of measuring performance metrics such as the “Return on Assets”, commonly known by the acronym ROI have become meaningless in identifying barriers to operational success, especially in companies with an innovative culture. In this regard, it is crucial for an

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