The changing landscape for Chinese small business: the case of ‘‘Bags of Luck’’ | | Submitted to: Professor Payal Mehra Date: 10/23/2011 | |
Submitted by –
Amey Rambole
ABM 08009
Submitted by –
Amey Rambole
ABM 08009
INDIAN INSTITUTE OF MANAGEMENT - LUCKNOW
Contents Letter of Transmittal 1 1. Synopsis 3 2. Introduction 4 2.1 Problem Statement 4 2.2 Statement of Purpose 4 2.3 Methodology 4 3. Case Analysis 4 3.1 Stated Problems 4 3.2 Unstated Problems 5 4. Relevant Facts 5 4.1 Organizational Structure 5 4.2 Procurement and material handling 5 4.3 Stock evaluation 5 4.4 Products and production 5 4.5 Sales, Marketing and Distribution 6 4.6
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We can imply from this that the management is not very much in support of having permanent employees. They are just costs to the company. 2. 90% workers are female migrants typically between 18-25 years which makes it uncertain for BoL to sustain old employees since most of them never return once they go for vacations. Many of them were continuously looking out for opportunities near their native places where developments were starting to take place. 3. Over-stretched management resources meant that there is no proper forecast planning by the company which led to the mismatch between the demand and activities like procurement, staffing and production.
4. Relevant Facts
The major facts which I noticed regarding the case are as follows. These facts would help us in giving the recommendations and identifying various issues in the case.
4.1 Organizational Structure
Heads of various departments are as follows: * Alfie Zhang – Production and Supply Chain Management * Ben Zhang – Marketing and Customer Relationship management * Dorothy Zhao – Human Resource management * Cindy Wang – Accounting and Finance
Decision making was by consensus or by majority views. There was no formal decision making process.
4.2 Procurement and material handling
BoL sticks to the same set of suppliers for most of their raw materials and accessories as they do not have an established ‘purchase
1. What type of decision was the group instructed to reach (e.g. majority, consensus, authoritarian, etc.)
Presented an in-depth analysis of the facts of the case rather than a superficial viewpoint
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* Late Deliveries and Failure to Complete Projects on Time - Staff shortages affect production capabilities, which impairs your ability to meet production and project schedules.
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Also, we would have made all decisions by consensus in order to diminish dissent amongst the group. Although debate was encouraged among team members, some decisions were inputted by a majority rule due to time
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Once they analysed what were the main issues that led the company into that situation, two were the main problems. First of all, the product portfolio was unprofitable, more than the 94% (Breen 2013).