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The Concept Of Good And Bad Strategy

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Strategic Management Assignment Sadia Hashem ID: L0291RORO0613 The Concept of Good and Bad Strategy The concept of strategy is a fundamental issue for an organization. A successful organization mostly depends on how much good strategy they have. When there is good strategy, it can take the company to achieve its goal and vision quite smoothly. However, if there is bad strategy, the company can be in dangerous situation. Sometimes it can collapse as well. But good strategy is not only about vision and goals; it is a force of challenges that need to be achieved foe an organization. From Rumelt’s point of view, he mentions that Good strategy should be simply manages to meet the challenges an organization faces. It is not about achieving goals but moving the organization forward. Good strategy is all about implementing action plan to move forward in the most productive way possible. However, Bad strategy is just the other side of good strategy. Bad strategy is quite familiar than good strategy. Often executives follow something which they are only saying but not doing anything practically. They talk about vision or mission but they don’t implement them in action. So it becomes bad strategy. Company with bad strategy fails to meet its challenges. Bad strategy oversees small problems in an organization and gets engaged with unrealistic facts and demands. The Elements of Good Strategy The author mentioned the elements of good strategy as ‘Kernel’. Good strategy is

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