The Current Product Development Process

In order for a project to be successful the business must take the time and map out every detail of this product to make sure that it doesn’t fail. Projects and new ideas can help a business to get its place in the market, increase sales and maintain the reputation

Client engagement is key and is accomplished by frequent meetings. Whereas, rapid prototyping followed the “three R’s (Rough – use hand drawn sketches, speed is more important than making it pretty, Rapid – do not get emotionally attached, and Right – work on the right problems and tasks) is used to quickly communicate ideas. “The real ‘aha’s’ in product development occur here.” IDEO’s innovation principle sums it up best “If a picture is worth a thousand words, a prototype is worth ten thousand.” “The entire process resembles a funnel, with several ideas at the top, three or four at the base, and only one making it all of the way through”.

Michael Faraday, the father of Electricity is well known for his studies in the field of light and electro magnetism. He suggested that the propagation of light through space consisted of vibrations of these lines. His concepts of electric and magnetic fields were put into mathematical form a generation later by Maxwell, who showed that light is, in fact, an oscillatory electromagnetic disturbance.

To answer the question “What are the factors that made Schwan focus extensively on innovative product development initiatives“there are to state two main points.

Design thinking has become a way of problem solving for a wide range of companies. Tim Brown, CEO and President of IDEO, "Design thinking is a human-centred approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.” [1]

of the possibilities of an idea . When working on the quality of a product, it must be a team

This paper will discuss the generic product development process. The product development process represents the basic sequence of steps or activities that a firm employs to conceive, design, and bring a product to market (Jacobs & Chase, 2011). The process consists of six phases. Many of the phases involve intellectual activities rather than physical activities. Many firms use the generic product development process but others have more defined and precise process geared towards their functions and products.

In design and fabrication of metallic equipment and structures, often weight saving is often used to improve efficiency in in-service performance of the item. This paper will explore the interactive model of product development, which includes the important of: the uses of alternative materials on the design, fabrication and in- service behaviour of the item in order to provide awareness of how issue of the underlying principles of each of these weight saving alternatives and the advantages to be gained, using the benchmark grade 350 steel.

User centred (UCD) is an approach that supports the entire development process in which a product is developed for the end users needs, not a product that is going to force the end user to change he’s actions to use the product. The users needs, wants and limitations are a focus at all stages within the design process and development lifecycle. Using the UCD methodology optimizes the final product for the end user. Typical UCD activities are broken down into four phases in the development lifecycle: analysis, design, implementation and launch.

Over time scientist have been able to identify some of the main stages of the human life. Some of the major stages include infancy and childhood, adolescence, young adult, middle adult, and older adult stages. The current phase of development that I am in, or the stage I identify most with, is of the young adult. While in this period I have my own obstacles and developmental milestones that I have to go through. To get through this particular stage there have to be established goals and accomplishments.

It has been well established that Product Life Cycle (PLC) concept has a significant impact upon business strategy and corporate performance. Since the term was first used by Levitt (1965 ) in an Harvard Business Review article “Exploit the Product Life Cycle” the concept has been widely accepted and applied by marketing practitioners all over the world.

The development of new product as the Morgan EV3 undergoes (as for every project) different stages within the life cycle of the project, and different phases before a task or a solution to a problem is completed. It is known that a typical project life cycle passes through four phases, which Heerkens (2002, p.12) categorises as:

Before proceeding with the development of objects with this methodology, consultants prefer to establish their solutions in a pilot environment and then start working on the actual project provided the pilot is successful and approved. We can extensively analyse and scrutinise the advantages, disadvantages and various aspects of the methodology in subsequently sections of this report.

Conception phase or ide generation one of the most important part of the job description of members of the management team of a company. If they stop having vison the organization will die a natural dead. In this stage a manuscript of propose products from product designers, customers, suppliers and even employees is handed out to decision makers. This manuscript should have all the details about just everything including the revenue generating prowess of the different products, which after looking and financial capacity of the company to invest in the new ideas and the advantages this new venture to the company are scrutinize and narrow down to a short list of one or more products. Not that some of the ideas here though unethical can be from industrial espionage. When the management finishes

Product is introduced in the market with intention to build a clear identity and heavy promotion is done for maximum awareness. Before actual offering of the product to customers, product passes through