The Current Unlimited Data Plans

1164 WordsDec 5, 20145 Pages
Unlimited data plans undoubtedly encourage increased data usage and most likely challenge network capacity, requiring higher investments by operators to avoid network congestion. The introduction of data-use pricing model will regulate this issue, and reduce network enhancements to match increasing data usage, therefore reducing network expenses for KableCom. The current unlimited data plan however convenient, for the customers, has a downside to KableCom. The increased use has been brought about by customers watching music and movies, playing online games, participating in video phone calls and otherwise performing activities using media tablets over the network. This has created issues of KableCom potentially running out of bandwidth available for customers, resulting in outages and delays. Therefore, necessary for KableCom to implement data caps and migrate from unlimited data plans to data-use pricing model, however, many plans shall still have unlimited talk and texts. The network should also be pulled down from 4G to 2G (Internet throttling) and limit downloads to 2GB per month. One potential solution under consideration by KableCom is allowing content providers or app developers to pay carriers so that their services do not count against a customer’s monthly data limit and essentially buying traffic for their content. However, the Internet is designed for all content and services to be treated equally. Because this solution would give KableCom an unfair advantage over

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