The Development Of Restaurants Industries

1088 Words5 Pages
Executive Summary
The development of restaurants industries has taken place in modern times of 1900 's. Customer satisfaction includes things that is done for the comfort and improvement of customers and is provided over the price paid for the food. Satisfying customers helps in maintaining the morale of restaurants which would help to retain the customers for longer duration. The satisfaction need not be in providing quality food but also in improving services given to customers. Customer satisfaction includes providing quality foods at reasonable price.
The study of customer preferences towards restaurants is conducted in the regions of Manipal, and Udupi region with an objective of understanding the customer’s frame of mind with respect to the restaurants and their opinion about services offered and also to measure their level of satisfaction. The research was conducted with help of both primary and secondary data. Primary data was collected with the help of a structured questionnaire and personal interview with the customers and secondary data was collected through magazines and reliable sources of internet. The whole research focussed on finding out whether the services provided by the restaurants owners could satisfy the customers.
The findings from the study are presented in the form of charts, graphs and tables. Suggestions are given based on findings from the study of restaurants for further improvement in the service offered in restaurants. However there is

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