The Difference Between Oxfam And Tesco Employees

It is important for Tesco to have motivated employees which can help them succeed and gain awards for the best customer services. Tesco’s employees also need to help the customers and other stakeholders in order for them to return. This could also lead to people buying more shares in the business. The influence is customer satisfaction, stock, whether the customer returns because of Tesco’s quality products and prices or whether their service is good, if they don’t then Tesco’s customer service is not good enough.

In this report I am going to compare functional areas of two contrasting organisations Tesco and Oxfam.

The staff/employees of Oxfam influence the charity greatly and are the main reason as to why the charity is successful. They provide the friendly customer service to those who decide to shop at the Oxfam stores. Staff usually do work for free so this allows Oxfam to spend more on developing third world countries, again this has an impressive influence.

All market evidence should be linked to the customer, as opposed to competitors or the own product. A customer oriented management can keep a growing company

Tesco's have different stakeholders who effect the business. One of their stakeholders are the customers, because these are the people who buy from Tesco

Employees are able to influence the success of Tesco by how effective there doing their job and by their productivity in the job. If the employees have a disagreement with the decisions that the company made than they are able to resort to a industrial action (strike e.g). One worker from Tesco has said that Tesco is “Really interesting… Really friendly peers there and Tesco is great for your CV!” This shows that Tesco values their employees. Tesco allows their employees to give a feedback anonymously which allows the managers to look at as a result it would influence the decisions that company would make. Tesco values their employees and they endorse a non-discriminatory work place and involving the employee’s decisions is one of the ways that the employees influence the decision making at Tesco.

The Newspaper Independent has published an article which confirming that 3 million employees in the United Kingdom are working night time. The 24/7 hours services that Tesco provides is a great innovation that they introduce which is also beneficial for the customers who are working night as they don 't have time to go for grocery shopping so Tesco has introduced a services which is called the 247 services for its customers this shows how Tesco are thinking ahead from their competitors and

Market players generally have a wide variety of potential customers, which considerably weakens buyer power. Although consumers in this industry may be loyal to particular brands or chains, loyalty to retailer brands is arguably less important than competitive pricing. Many supermarkets run rewards programs for frequent shoppers, such as Tesco’s ‘Clubcard’, and these schemes can help companies retain customers and reduce buyer power.

The customers- The customers of Morrisons PLC are a big stakeholder in the company. It is because of the customers that the business is able to function. The customers are able to affect Morrisons because if they are not happy they will not shop at Morrisons but will go to one of their competitors instead. This will harm Morrison’s profit and therefore result in a decline of the business.

Independent grocers of Australia (IGA) are Australia 's third-largest supermarket organisation behind Woolworths and Coles and they have more than 1,400 branch retailer around Australia (Speedy 2007). IGA focuses on the service quality differentiation strategy, where even though their pricing is much higher than the other supermarkets their customer service quality is exceptional. They differentiate by providing good services, quality products and customer satisfaction which are becoming important factors for the supermarket to stay in the industry ( ). According to McKinsey( ), seventy percent of a customer’s buying experience is based on how the customer feels they are treated. Today, customers have more choices than ever and are more frugal. In this essay, I will talk about the bad experience I received from Tooradin IGA and the consequences I had to face because of their poor customer service, irresponsibility, lack of communication, high customer effort and false promise (more explicit service). I will argue that how important customers are now for every organisation and give IGA the best solutions and recommendation on they could have dealt with my problem.

Only 22% of consumers say the average retailer understands them as an individual, and only 21% say the communication they receive from the average retailer are “usually relevant”. Most companies understand how critical is to do better – 88% say their growth depends on personalising the customer experience – but lack the resources and expertise to design an improved customer journey. Only 37% believe they have the

* Customers – Customers is external stakeholders for all organization or firm. Without any customers a company cannot be process. Customers have power to choose their necessary service and products. Seller and marketing cannot force customer to purchase product and service. Example, insurance customers have many choices when they need to purchase insurance. That mean consumers can buy insurance in different company like Tesco Bank, Lloyd Bank, HSBC and other company.

Back in the olden days, the success of an organisation was determined by the quality nature of products they provided their customers. It was believed that customers were ignorant and did not know exactly what they want and therefore accepted whatever was given them; thus the final decision rested on the producer or service provider. The case however, in today’s business environment is the reverse of the above mentioned. Due to technological advancements, increased competition and the fact that people have become more informed and knowledgeable, customers now determine exactly what

It’s essential that companies or businesses today listen to their customers. No company or business today can afford to disregard the importance of customer satisfaction and loyalty. Aren’t they the same thing? No, they are absolutely not and they are enormously

The specific business I will use is Tesco and how they satisfy their customers. Tesco is a multinational company which sells items at their stores to gain a profit, they have a website and additional things informing people of what Tesco has to offer such as them offering advice to customers and listening to their suggestions to enhance their service. Tesco is one of the many multinational businesses which have went far but there is a lot more than what you think about Tesco, some may think it’s just a store, no big deal, but it actually is a lot more complicated than just a store.