The Distribution Of A Product Essay

2235 Words9 Pages
1.1
Definition of marketing- it is the action of business in which the influencing voluntary exchange by one business party to another party as a customer and they have a process for creating, communicating to promote the product by advertisement like social, television, radio etc.
The four p’s in market
Product
Price
Place
Promotion

Product- A product is seen as an item which satisfies the consumer demands. It is a tangible good or an intangible service. Tangible products are those that have an independent physical existence.
Price- It is the money pay by the customer for buying any product for fulfil their wants and needs. When setting a price, the marketer must beware of the customer perceived value for the product.
Place- This includes the location of your business, shop front, distributors, logistics and the potential use of the internet to sell products directly to consumers.
Promotion- it is the fourth p of the marketing mix. It refer to the promotion of their product by difference ways like social, television, radio etc.
Market research
The process of gathering, analysing and interpreting information about a market, about a product or service to be offered for in that market, and about the past, present and potential customers for the product or service; research into the characteristics, spending habits, location and needs of your business 's target market, the industry as a whole, and the particular competitors you face.
1. Feedback has an important role of
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