The E Commerce Industry : Market Overview

In the United States, their are about 1 million outlets (stores), and numerous amounts of online retailers that sell items to the public. The demand in this industry is primarily driven by spending and interest rates. Due to this fact economic health affects consumer confidence and spending. But overall there has been a consistent trend of sales in the sector as a whole. Overall in the United States, the industry has a combined revenue of about five trillion dollars. Revenue (in current trading dollars) for retail trade in the US is to forecasted to grow an annual compounded rate of five percent between 2015 and 2019. In addition, total United States retail sales increased 2.1 percent in the first ten months of 2015 compared to the same period in 2014.

Online commerce was introduced to consumers in the mid-1990’s, and in the years since, it has grown exponentially. It started out virtually nonexistent and has become a multi-billion dollar industry. Nearly every retail sector has entered online commerce; clothing, electronics, home, health and grooming items, even food and groceries are starting to gain traction online. Online commerce sites rival traditional brick and mortar stores such as Walmart and Target, as well as other big-box stores. As online retailers such as Amazon continue to expand, many brick and mortar stores have been making their way online, indicative of an increasing movement towards online commerce. With more than 80% of the online population having made an online

The following table clearly identifies different populations in the world and their respective and projected Internet use:

What are the major limitations on the growth of e-commence? Which is potentially the toughest to overcome?

Online markets and ecommerce growing by the second in every region as consumers enjoy the convenience more than ever.

Ecommerce is one of the fastest growing markets in the world. Currently the United States is the largest online retail market. Based on the statistical data, retail e-commerce back in 2012

Online shopping is steadily growing in popularity in the US. Retail e-commerce sales in the US

E-business uses the digital technology to optimize the business activities of organization in order to increase the efficiency and effectiveness of operation and gain competitive advantages. E-business provides the solution that allows the organization to instantly share database, information of products and services, financial figures and data and nearly anything else that the organization may need to operate the business activities effectively and efficiently (Nguyen, 2013). E-commerce which is the abbreviation of electronic commerce is the subset of e-business. It focuses on the online transaction which includes selling of products or service by using computer network, primarily the Internet.

In ecommerce we have built an extensive list of tools that help sells of companies higher and better .Automate emails to shoppers who have abandoned their carts. We’ll automatically track important user action viewing products, adding an item to the cart and purchasing products. Figuring out what version of YOUR CHEKOUT page customers like best.

eBay is a business which was founded in 1995 by an entrepreneur called Pierre Omidyar. The main focus of the business is eBay.com, an online auction/shopping website, which offers consumer to consumer sales and business to consumer sales services, via the internet.

In recent years, e-Commerce has had a profound and irreversible impact upon many industry sectors. We’ve seen the likes of Amazon and Netflix emerge and eliminate their established competitors. This disruptive market force is now beginning to re-shape the Grocery Retail landscape, and rapid change is well underway.

The advent of the Internet brought about radical changes in the everyday lives of people exposed to it. Businesses too, were affected by the phenomenon. One of the effects was the revolutionary inception of online marketplaces. The global e-commerce industry is currently worth $1.6 trillion and is expected to grow at a rate of 20% in 2015 and maintain the double-digit growth rate for the foreseeable future. The top three online marketplace companies by revenue as of 2014 are Amazon (U.S.), JD (China) and eBay (U.S.). Amazon’s total revenues ($89b) are almost 5 times as much as those of its closest global competitors JD and eBay.

Euromonitor estimated that global e-commerce sales totaled over 500 billion dollars in year 2012, resulting in a 14.8% growth per year from 2007 to 2012. This rate is much higher than total retail sales which only increased 0.9% from 2007 to 2012 annually. While online sales percentages sound drastic, the reality is that only 4% of global retail sales accounted for actual online retail sales. The below chart from Euromonitor shows the 2012 online retail sales as a percentage of total retail sales per selected countries.

a. A plan of your e-commerce strategy is to recommend how Pay-Days can use these methods to promote their e-commerce system, taking into account:

Introduction: - in this task I am going to discuss about the promoting the e-commerce website. Also I will recommend my choice which one I would like to use for my retailer e-commerce website. I will discuss around five to six ways, and then I will choose two promoting way of the e-commerce.