The Effects Of Television On Our Lives

Commercials through television and radio aimed towards children are ethical because it helps build healthy ideals. Through commercials, children can see that doing certain things are good for you! They can see that it is what they should do. “Advertising and marketing techniques could encourage children to eat

Advertisements are everywhere. They are a major part of modern day society. Whether it be a television commercial, an internet banner, or a billboard, advertisements influence people of all ages, but they affect a certain age group much more than others. Children ranging from toddlers to teenagers are exposed to thousands upon thousands of advertisements each year. Some of these advertisements are damaging to children, while others are a positive influence. Advertisements can either be used as a tool or a weapon. Food advertisements and manipulation strategies are both positive and negative, and how companies use them decides whether or not marketing to children is ethical.

An excellent example of this is a Frosted Mini-Wheats television commercial aired in both 2008 and 2009. Frosted Mini-Wheats is a Kellogg’s-brand frosted wheat cereal. As found on the webpage, the nutritional value states that there are eight layers of whole grains, that are rich in fiber and iron (Mini Wheats Nutritional Info, 2016). Furthermore, during the commercial, the cereal claims that, “A clinical study showed kids who had a filling breakfast of Frosted Mini-Wheats cereal improved their attentiveness by nearly twenty-percent” (Munck, 2010). From this, both parents and children will understand that this wonderful cereal will enhance their ability to memorize things and pay attention. The commercial provided the idea that this specific cereal would be better, and more beneficial than any other cereal they may purchase.

Although adults can view food advertisements critically to diminish their intended effects on their diet, Mello, Studdert, and Brennan found that children do not have this same cognitive ability (2605). They found that children under eight years of age are “generally unable to understand the persuasive intent of advertising” (2601). This means that children aged seven and under may not be able to distinguish the difference between when they are being marketed to and when they are being educated, for instance. This is likely the reason why “children who watch more television than do other children are more likely to identify incorrectly which of two foods is more healthful” (Mello, Studdert, and Brennan 2605). Studies have found that around 50% of “all nutrition-related information in television advertisements is misleading or inaccurate” (Mello, Studdert, and Brennan 2605). The food industry’s advertising practices are deceitful and harmful, yet they are not currently subject to legal

They focus on the 100% juice that’s in bold red writing to have buyers conclude that the rest of the meal is also harmless. The already packaged meal comes off to parents as time saving. Take the Lunchables turkey & cheddar cracker for stackers instance, this meal consists of turkey, cheese and crackers. This meal is a total of 330, not bad calories wise. Well this Lunchables has over 90 ingredients requiring a master’s degree in order to pronounce some of the words. “This meal contains 9 grams of saturated fat, which is 45% of our daily maximum. There’s also 1 gram of Trans fat. Something you never want to consume even in small quantities” (inside the label). On top of all that this Lunchables offers very little to no nutrients at all. With the increases of childhood obesity leading to diabetes parents need to choose wisely what they are feeding their children. Consumers also need to keep in mind that just because something is easily accessible, doesn’t make it the best option.

In the video, “The Myth of Choice: How Junk-Food Marketers Target Our Kids,” it talks about how “...a typical kid sees nearly 5,000 TV ads for food and drinks every year and almost all of them will be for products high in sugar, salt, and saturated fat…” in these ads, it shows how vibrant colors and fictional characters can catch the attention of kids. This makes it so that children want to purchase the product being sold. In addition,

Turning on the television or radio or computer we get hit with advertisement from amazon having the deal of the day to Mc Donald’s having there two for two-dollar deal. Since the government decided to let Americans decided commercials for themselves. Commercials exploded on TV and Radio stations. Food Corporation used this to reach every citizen in every corner of the country. In “Claim Crazy: Which Can You believe” quotes, “The law says that structure /function claims can’t be misleading, but the FDA has never said how much evidence a company needs to substantiate a claim.” (Liebman 589) The government has given the liberty to the Food Corporations to advertise and say anything it wants to convince you to buy their food as long as they don’t

Fox’s television shows, Glee, was an introduction to the frequent ‘social issues’ teenagers in America faced daily. Glee is a musical comedy drama. The cast are majority Caucasians and addressed topics commonly faced by children such as “cyber bullying, schools shootings, suicides” are just to name a few many issues. Once Glee’s season ended, Fox has always been a trendy television station. Fox needed an innovative television show to satisfy their audience. The entrance of Fox’s television shows “Empire”. “Empire is a powerful drama about a family dynasty set within the glamorous and sometimes dangerous world of hip-hop music” 1(Fox.com/Empire). Like ‘Glee’, Fox’s drama show Empire addresses a number of social issues as well that ‘currently plague America’s society’, specifically the African American community, such as ‘homosexuality’, ‘mental illness’, and ‘police brutality’.

Can T.V. shows be the reflection of our society or influence the behavior of the members of our community? Since 1936 when television broadcasting begin, it priority was to inform and to entertain our society; subsequently, a massive amount of rules and regulations were created to control the material presented in TV, which principal goal was to safeguard the moral and ethical standards of it time. Nevertheless, from its beginning to the present home entertainment television standards contents have change; likewise, the moral an ethics values of our society have change and continuing changing from generation to generation. TV shows from the 50’s, 80’s, and the present exposed many changes in the way human role are exposed, the language

There is presently much controversy regarding the idea of unhealthy foods and how companies shamelessly market these products to children. Individuals in the food and beverage industry constantly promote the belief that they are actively involved in providing society with important information concerning what is healthy and what is not. Moreover, most promote their products as having no negative effects on individuals who consume them, as doing otherwise would surely reflect badly on their businesses. It is generally known that children are vulnerable because they have very little experience in filtering information and food companies take advantage of this by introducing diverse methods to promote their products even with the fact that it is likely for children to get sick as a consequence.

Over the last forty to fifty years, television has been a major topic of discussion. Specifically, many debate societal benefits to television watching. One widely accepted opinion is that watching TV makes people dumber. People have referred to it with terms like the “idiot box” and do not feel that watching TV has any benefit at all. They feel that it is a waste of time and people need to spend their hours more wisely. Others are of the opinion that TV is actually has societal benefits. From this perspective, they claim that the development of the structure of the programs now requires one to intellectually participate in watching television. Essentially, the argument is whether TV is a beneficial societal force or is it simply a

In today’s society, the food and beverage industry is faced with an ongoing ethical dilemma because they are far more concerned with making money than providing a good, safe, and healthy product for consumers. The biggest victims in this unethical marketing scheme are children. Children are the least informed and most influenced of all potential consumers (5). Although children usually don’t directly purchase these products themselves, their desires strongly influence their parent’s decision on what to buy and what the child will eat. Most products geared towards children are unhealthy, processed foods that are high in sugars and low in nutritional content (6). This has led to a rise in childhood

Television is a big part of today’s society. Everybody watches television, including the children. There is a potential problem with letting children watch television. Ask this question, would someone let their own child watch some of the programming that they watch, too? Some of these programs are intended for the adult generation, not young children. Violence has a major role in television these days. Letting children watch this violence could corrupt their minds and eventually lead to bad behavior. There needs to be a limitation on the types of television programming that parents let their children watch, because violence in television can negatively affect children.

Television and Its Effects on Society Over the Past Decades Since its first appearance in the 1950’s, television has revealed itself to be one of the world’s most influential mediums. Its entrance into the media scene has tossed other mediums, such as the radio and print media, aside. With at least one television per household in Canada and with the average Canadian watching about 22.6 hours of TV per week, families are absorbing a great deal of television content; which includes the good and the bad. However, with the current selection of television programs, they are more likely to be seeing more of the bad than the good. In addition, kids more likely to spend more time in front of the TV

Today, nearly 98% of American households have televisions. This makes television the single most important source of media in the lives of children and adolescents. Research shows that about 21- 23 hours per week on average, that children between the ages of five and twelve are exposed. This brings much controversy as to how television delivers the news, media, and violence to young children and adolescents. Many argue that the viewing of television during these crucial years of development can be very harmful involving the link of violence with aggressive behavior, hindering emotional and social development, the lack of exercise, health and activities, the development of temperament in young children, and sleep deprivation.