The Effects Of Terrorism Among British Tourists And How It Affects Their Behavior And Decision Making

1681 WordsMar 30, 20177 Pages
The Perspective and Effects of Terrorism among British Tourists and how it affects their Behavior and Decision-Making Background/Literature Review The tourists’ opinion on a destination is affected by the perceived benefits and costs (Sonmez and Graefe 112). One of the costs apart from expenses such as accommodation and transportation is the risk related to terrorism. With increased terrorist attacks around the world, one can assume that the perceived threat of terrorism at a tourist destination, like the one mentioned above, will result in a perception that views it as a costly place to visit. However, the process of making the decision on whether to visit a tourist destination or not depends on a number of important factors. In a…show more content…
She was saying this to express her fear that the media can negatively impact the decision of British tourists, such that they may not want to visit places that have experienced terrorist attacks. While there is research conducted on the factors that affect the perception of British tourists, more research needs to be carried out to find out how their behavior and decision-making is affected. Aims and Objectives This research proposal aims to investigate the perspective and effects of terrorism among British tourists and how it affects their behavior and decision-making. To achieve this aim, five objectives have been created. Aim: To investigate the perspective and effects of terrorism among British tourists and how it affects their behavior and decision-making. Objective 1: To review the relevant literatures on the effects of terrorist attacks on the behavior and decision-making of tourists. Objective 2: To investigate the levels of awareness of terrorism and how it affects British tourists’ behavior and decision-making. Objective 3: To explore the types of terrorist attacks that may affect the behavior and decision-making of British tourists. Objective 4: To identify the British tourists’ decision-making response to
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