Essay about The Effects of Advertising and Media on Society

1825 Words 8 Pages
The Effects of Advertising and Media on Society

Advertising is an important social phenomenon. It both stimulates consumption, economic activity models, life-styles and a certain value orientation. Consumers are confronted with extensive daily doses of advertising in multiple media. With the continual attack of marketing media, it is presumable that it will affect our individualism and society as a whole. Consumer minds' can be changed, opinions molded. Images of men influence the gender role attitudes that men express soon after exposure to the images. “Men view magazine advertisements containing images of men that varied in terms of how traditionally masculine versus neutral they were and whether the models were
…show more content…
Angela was a successful businesswoman and provided for the family and Tony was the housekeeper. The gender roles were completely reversed in this situation; back in the 50s, a male in the house and a woman in the workforce was unheard of. Gender roles can be a substantial issue in many movies. However, roles the characters take are mainly determined by the time period of the movie. For instance, the movie A League Of Their Own was set back in the 40s. A League of
Their Own, is an awesome depiction, of how the All American Girls Professional
Baseball League players, fought for the right to play, became victorious as a sport, and faced cruel jibes by feminists, and men alike. A League Of Their Own, also displayed how these women forged through for women of our time, pushing limits, and bursting the binds of a mans world. These women, were looked down upon, for doing something, that they just loved. They were treated as if they were scum, and not really women at all. It was as if they were a disgrace to woman kind, but instead they were revolutionaries, in a field that is not recognized, and forgotten.

“Careers in higher education are leading to the masculination of women.
With enormously dangerous consequences to the home, the children, and our country. When our boys come home from war, what kind of girls will they be coming home to? And now the most disgusting example of
Open Document