The Evolution Of Sport Management

1486 Words May 24th, 2016 6 Pages
The evolution of sport management

Comparatively, the field of sport management is a rather new academic discipline (Chalip, 2006), which has faced some challenges in terms of justifying its importance in the academic world. Nonetheless, Chalip (2006) believes it was an unavoidable course for the evolution of sport management. Mullin (1980) defined the sport manager as follows: ‘A person whose job entails planning, organising, staffing, directing and controlling to be performed within the context of an organisation whose primary product or service is sport, or sport related’ (p3).
The term management has been defined in many different ways through research as it continues to evolve across various industries. Although, Donnelly, Gibson and Ivancevich (1992) described it as a process that is tackled by a multiplicity of individuals to coordinate the activities of others in order to achieve substantial results, which will be our base reference. Consequently, the field of management has evolved significantly in the realm of academia, and the ability of managing organisations as well as people was deemed a necessary skill for any managers today (Shilbury, Deane & Kellett, 2006). Basically, sport management is the management of sporting organisations, according to Shilbury & Kellett (2011), which strives for the delivery of the sport product via participation and/or spectatorship.

The concept of a sport manager was non-existent before sport was commercialised at the turn of…

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