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The Extraordinary Science Of Addictive Junk Food Summary

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In the recent years as technology developed, manufacturing begin to play a big role in human’s life. They make lots of products to serve human needs. In the nowadays people are preferring to live effectively, so more and more food industries developed and produce “fast food culture” to satisfy people’s taste. Those junk food have already influenced human’s lives and brought unhealthy lives. Even though these junk food are delicious, but high salt, sugar and high caloric make more and more people get obesity and diabetes. In an investigative journalism Michael Moss’s article “The Extraordinary Science of Addictive Junk Food”, Moss talks about the junk food in both scientific and marketable ways. He joins the meeting of famous food company to …show more content…

As for a corporation, all they think is to make money or they would be bankrupted. Even though people know that they need to eat healthy food, however they still want to choose the delicious food. When companies grasp the psychological needs of customers, they would optimize their product to fit customers’ demands. Sanger, who is the head of General Mills, said “Don’t talk to me about nutrition...Talk to me about taste, and if this stuff tastes better, don’t run around trying to sell stuff that doesn’t taste good”(Moss 261). The corporation use the successfully marketing skill to make benefit which only sell the best items. When they optimized all their products and put them on the shelf, they already helped customers make choice invisibly. In fact, even though companies sell the best products, consumers still have options to choose what they buy. Moskowitz, who is a person use computer to analyze data of consumers’ taste. He said “There’s no moral issue for me, I did the best science I could. I was struggling to survive and didn’t have the luxury of being a moral creature. As a research, I was ahead of my time”(Moss 264). For scientists in the different company, all they need to do is their jobs. For themselves, healthy diet is not their business. For instance, when consumers choose food after work, they would choose the food which can make them relax. Junk food is a best way to choose because they are convenient and tasty. Mostly, the healthy food are vegetables and fruits , they can not taste as well as junk food. Thus, for companies, they care about benefit and the optimized product. They do not need to have ethical responsibility for the whole public in this

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