The Fashion Industry In The Devil Wears Prada

“I am no bird, and no net ensnares me. I am a free human being with an independent will.” This is a quote from Charlotte Bronte’s novel, Jane Eyre. The character Jane reminds me of a famous immigrant in American history who led women to break out of traditional roles. Her name was Liz Claiborne, an innovative designer who was the first to realize that every working woman wasn’t ending up in the boardroom or aspiring to [corporate life] (Bernstein 1). It is unquestionably hard for immigrants to prove themselves in a foreign country, but Liz Claiborne did it. Liz Claiborne was a Belgian who immigrated to America and changed fashion and business industries in U.S. due to her innovations.

In “The Fashion Industry: Free to be an Individual” by Hannah Berry, Hannah emphasizes how social media especially advertisements pressure females to use certain product to in order to be considered beautiful. She also acknowledges the current effort of advertisement today to more realistically depicts of women. In addition, these advertisements use the modern women look to advertise products to increase women self-esteem and to encourage women to be comfortable with one’s image.

There have been and still are hundreds of fashion designers in the world. But only a few of them have had any major impact on fashion industry today. And even fewer have revolutionised the fashion industry completely. One of these revolutionaries is the renowned Christian Dior. He reestablished Paris as the centre of the fashion world, and created his name as a symbol of elegance, quality, and modernity. I will be looking into how Dior’s context informed his practice, by using three of his most iconic and popular designs; The Bar Suit, Venus Dress and the Cygne Noir dress. And how these were a direct representation of 1945-1950 France.

British born Anna Wintour, born on November 3rd 1948 is the current editor in chief of world renowned fashion magazine ‘Vogue’. Having started her career in fashion in the early 1970’s working at Harpers and Queen in London, Anna Wintour has decades of experience in the fashion industry and is seen as one of the most influential figures in the fashion world. Anna Wintour was born to a father who was editor of the ‘London Evening Standard’, it was quite clear that Anna adopted her stern and tough working attitude from her father who was known as ‘Chilly Charlie’ within the media world due to his cold demeanour quite like his daughter

“The Devil Wears Prada” is a movie about a naïve, yet smart young woman named Andrea Sachs, and her journey to becoming a journalist. Andrea, also known as Andy, graduated from Northwestern University and interviewed for a job at Runway, a major fashion magazine in New York City. Being a simple young woman, Andy wasn’t necessarily up to speed with the fashion industry, but ended up landing the job. Miranda Priestly, editor in chief at Runway hired Andy because she was “different” from any of her previous assistants. If Andy worked as an assistant to Miranda for at least a year, she was under the impression that she could easily be hired as a journalist in the future. The only problem was

After Alex’s dad died, his mom got very ill so she didn’t go to work.A week later his mom got fired for not coming in. She had returned to health but had no job, she looked all over

The film The Devil Wears Prada is about the personal transition of Andrea Sachs who is played by Anne Hathaway. In the film, Andrea seeks to get a job working for Miranda Priestly, the Editor in Chief of Runway Magazine, who is played by Meryl Streep. Runway is a fashion magazine, and although Andrea shares no interest in fashion or the fashion industry, she wants the job because she was informed that anyone that works for Miranda for a year without being fired will be given the chance to be promoted to a job position of their dreams. Since, Andrea aspires to be a journalist for The New Yorker; she believes that working for Miranda for a year and with Miranda's contacts, she will able to obtain her dream job. However, with Miranda's

Marginalization of companies is the coming together of two or more companies that offer similar goods and services to form one legal entity. Several companies merge for the maximization of profits from their products, and reduce competition from other companies that perform similar duties. Over the years, several fashion companies have merged in the fashion industry. However, government involvement in the market economy aids in controlling and protecting both the consumer's and the fashion industry itself.

Andy is in the fashion business, and what captivates women about the movie or book in particular is the glamourous culture in which the job is based.

In 2006, David Frankel made a movie version of The Devil Wears Prada by Lauren Weisberger. The book and the movie are both set in New York and tell the story of a girl named Andy. In both versions Andy starts working for Miranda Priestly, editor-in chief of Runway, a fashion magazine. Generally the film version of The Devil Wears Prada, what kind of experiences Andy passes through is similar to what Andy experiences in Weisberger’s novel. However, the movie is different form the book because some characters have a different appeal and image, Andy’s love life might end up positive, and it ends in a different way.

Movies often depict a glimpse into the inner workings of organizations which are complex and fascinating entities that consist of a group of people, who work together. Analyzing how the characters, as individuals and groups, interact with one another allows for an understanding of “how people think, feel and act” within an organization, also referred to as the study of organizational behaviour. The movie The Devil Wears Prada, set at Runway fashion magazine in New York City, is the story of Andrea "Andy" Sachs, an aspiring journalist who gets the job that “a million girls would kill for”. She is hired as the second assistant to Miranda Priestly, the powerful and ruthless executive of the magazine. The job is her stepping stone into the

The organization in The Devil Wears Prada is headed by Miranda, her assistant Andy who is also assisted by Emily Charlton. They are forced to quickly learn Miranda’s preferences and behaviors in order to facilitate the smooth running of their business and in addition to that, in order to meet Miranda’s expectations. Andrea is forced to change her behaviors and attitude of a simple and plain style in order to gain acceptance and adapt to the fashion world organization since she is no longer in journalism.

For my own artist paper, I chose to study the French fashion house, Christian Dior SE. During the past seven decades, Christian Dior has transformed its brand from just another high end fashion house into a name synonymous with wealth, sophistication, power, dignity, and prestige. Christian Dior stands in a league of its own in our culture. It’s a mega brand with major influence over fashion and business. Instead of spending hours hunting down financial records and hiring practices for a smaller house, Christian Dior appealed to me because of their long history, easily accessible records, and publicly traded status meaning they would have long reports outlining all the companies numbers for a given year. Christian Dior is also the majority owner of the luxury holdings company LVMH, with a 40.9% controlling share and 100% ownership of Christian Dior Couture (CITATION).

A smart but naive college graduate Andrea has a big dream to become a journalist. Looking for a job she finds herself in the office of Miranda Priestley, ruthless and cynical editor-in-chief of the high fashion magazine the Runway. Hundreds of girls would kill for that job but Andrea finds it all bizarre – people running around trying to please a woman who picks belts for dresses. However, smart and determined to keep this job she tries to fit into this organization where people are evaluated based on their shoes.

Basics: not intersted in fashion with being 20% of all viewers and 45% being female.