The Florist’s Dilemma: Adopt e-Commerce or Not?
LO5A
Four Step e-business strategy for the owner of City Flower
Step 1
The very first step involves a Cost benefit Analysis. The owner of city flower has to make sure that whatever decision is being taken results in positive results for the business. The cost of employing an extra human resource leads to an additional increase in productivity. Here we are going to talk about the SWOT Analysis.
STRENGTH:
• Existing Business having existing customers helped City Flowers to retain their hold in the market.
• Located in the central business district resulted in ease of shopping to attract new customers on everyday basis.
• City Flowers also provided good quality flowers to its customers in order to keep them satisfied and happy.
WEAKNESS:
• As we all know that flowers fall under perishable good category thus due to such nature its popularity was less and many people chose to buy artificial flowers instead of real ones.
• City flower’s was not a big retail outlet instead it was a small shop located on Queens Street Auckland CBD, it lacked in having proper Logistics and Management.
• Time Constraint was another factor which acted as a weakness for the business.
OPPORTUNITIES:
• City Flowers should extend its reach to cover other cities and expand their geographical coverage.
• They should focus on entering in big markets. This can be done by increasing their product line and providing extra services to their customers like “home
Increase the frequency of purchases by your customers. No matter how poor your current product or service, you must have some customers or clients. One key strategic dimension that you should be thinking about is how to augment and reposition your product in order to sell more to this group.
Their main focus for revenue growth will be expanding revenue opportunities and this also includes making the customer value stronger and better. The company’s financial goal is to expand in locations within three years and still being profitable consistently. With growth the company will have more employees hired on and this means training for the new employees. The factors of their competition must be considered as well when they expand in location. The company must know where they stand in the market compared to their competitors and with innovative and new technologies the company will be successful and profitable.
Because flowers go in cycles of life and death, we can look to them as archetypes. The cycle is really closely related to the circle which is a very prominent archetype in the world today and the past. The other thing I think of when I hear the word flowers is gardens. When I looked for the garden archetype I found that gardens symbolize love and fertility (YourDictionary 2). Flowers and gardens also have many symbols associated with them depending on who you ask.
My recommendation is for the company to stay focused on its main competitive advantage of supplying a
Answer = Even though with there being an abundance of one or more flower in comparison to the rest of them,
it. It is important to look at how easy the store is to get to, the environment of which the store is
expand their operations so that they can serve a large number of people in their respective
This, in effect, creates a miniature city of itself, with businesses, homes, schools, libraries, police stations, and hospitals all building there (Morris 39). This may seem like a good thing, but the consequences of this are that huge amounts of previously free land are now being taken over, and many habitats are being destroyed. Forests, swamps, and fields all make way for big businesses.
You may be extremely surprised to discover that a marigold is classified as a kind of daisy despite the fact that it is quite different looking than a daisy except perhaps possessing a round shape. Marigolds are one of the most cheery blossoms which an individual can plant because they have a vivid shade which is really strong on a persons eyes. This happens to be why a lot of individuals might cultivate them at their house or garden since they create quite a vibrant addition with their trademark gold, yellow and red hues. Due to this color pattern they are certainly a bloom that can be used for adding a unique touch.
Visually flowers are beautiful plants created by nature. Unless one is a gardener or a farmer, one may forget how much flowers undergo to maintain their beauty. Nor do people ponder on the life cycle of plants. It then takes a strong flower to withstand such environmental and physical change. But the support of its roots, photosynthesis, and possibly the help of a gardener or farmer allow the flower to sustain life. In Sapphire’s Push, Claireece “Precious” Jones was a sixteen-year- old mother and daughter who experienced numerous obstacles such as physical, sexual, mental, verbal, emotional, and socioeconomic abuse in the projects of Harlem, New York. Once Precious received the opportunity of attending an alternative school, her teacher, Blu
Flowers have been added in the front and at the back which helps this style feel sweet and romantic, perfect for a little flower girl.
Using summer flowers for crafts is a great, inexpensive way to spend time with your tween and to create some neat crafts. And these simple flower crafts for tweens will allow you to build some great memories and provide you with some fun projects for those long summer
Flowers are seen as beautiful and represent nature as the same as love when you give them to someone special. is unjust to lack someone to feel appreciation to natural things and lack them from education.
1. Achieve an increase in the market share to 50% or above in the next 7 years
Luther Burbank once said, “Flowers always make people better, happier, and more helpful; they are sunshine, food and medicine for the soul.”