The Flower of Service Applied

842 WordsMar 5, 20114 Pages
Identify the core business. Hopper identifies itself in different ways. It is a bar and lounge which provides as core business food and beverages. The slogan of Hopper is; One bar, five different faces. With this slogan they try to segment different groups but a very wide range of people. One bar for relaxing after the show. Relaxing and having a talk after a show in “de Lawei”. The theater guests are always welcome to Hopper to have another drink or small bite to eat after the show. One bar for lunch and dinner. Mondays through Sunday they serve lunch between 12:00 o’clock and 14:00 o’clock. It is also possible to simply stop by to get a cup of coffie or tea or meet with friends. Wilt If guests would like to dine, this is…show more content…
A good example is the express check-out options. Customers may pay faster and more cheerfully if you make transactions simple and convenient for them. ( Christopher H. Lovelock 2007) This part is very simple arranged at Hopper. Bills will be send directly after purchasing and can be paid via credit card, pin or cash. If guests have a combination of dinner and a show at “de Lawei”, the dinner will be paid seperately at Hopper and the tickets will be purchased at the reception of “de Lawei”, on the internet or via the magazine. Consultation, Hospitality, Safekeeping and Exceptions Consultation: Value can be added to goods and services by offering advice and consultation that are tailored to each customer’s needs and situation. For example: Customised advice (haircut), Personal counseling (health, WW). Hospitality : Customers who invest time and effort in visiting a business and using its services deserve to be treated as welcome guests Safekeeping: Guests prefer not to worry about looking after the personal possessions that they bring with them to a service site; they also expect firms to help care for the goods that they purchase or rent. Exceptions: Guests appreciate some flexibility in a business when they make special requests. They expect it when not everything goes according to plan. ( Christopher H. Lovelock

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