The Font Bureau, Inc

592 WordsJan 29, 20182 Pages
The Font Bureau in a privately held company that was founded in 1989 by publication designer and media strategist Roger Black, and internationally known type designer David Berlow. David Berlow entered the type industry in 1978 as a letter designer for several respected type foundries. He is a member of the New York Type Directors Club and the Association Typographique International and remains active in typeface design. Based in Boston, Massachusetts, the foundry remains small with independent designers providing infusions of creativity. (The Font Bureau) For 25 years Font Bureau has designed custom typefaces for almost every major American publication. Newspaper Gallery include clients such as Chicago Tribune, LA Times, The Herald Times and The Wall Street Journal, to name a few. In this sample of the Wall Street Journal, you primarily see the Escrow font. It was drawn for headlines and text for captions. As per Joe Dizney, Design Director, "Escrow is the spectacular singular element that holds the whole thing together." (The Font Bureau) Other services that they provided for The Wall Street Journal, aside from providing an original typeface, was to modify existing typeface, and nameplate or logo. Along with newspaper clients, they also have a prestigious list of magazine clients. Clients such as AARP, Bridess, Newsweek, Sports Illustrator and TV Guide, plus many more. In this sample of Sports Illustrated, their created fonts that dominate the covers are

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