The French Art Nouveau Movement And The International Typographic Style

A film’s visual design is very important in executing a story. Thus, every small detail of its mise-en-scene: lighting, color, framing, props, costume, etc., are carefully picked and arranged to successfully set the mood of the film or deliver a theme. Amelie by French director Jean-Pierre Jeunet does both and shows the different aspects and techniques of staging. Doing so, the film creates a very whimsical world that Amelie, the protagonist, lives in. It is through the visual design of the film where the audience can get a glimpse of Amelie’s very unique and colorful perception of the world.

Roy Lichtenstein’s art ‘investigates modes of representation - the visual properties of style and reproduction’. (Weitman 1999 p.46) Lichtenstein was fixated on advertisements and comic strips. These modes of

Good read for an article, the concept of image is something I do on the daily. Make me a poster to capture this concept…example Hockey Jersey Night. Making the poster took some thinking how do you capture the event with few words and strong imagery. (See attached pdf) To design you have to think outside the box and use imagery and word play a lot. Keep it simple is my motto and white is good when it refers to space within the design, but we are not talking about designing a poster we are talking about writing.

Posters have changed in various ways over the years. One example is movie posters. In the 1920’s, movie posters

After researching one of my favorite typefaces I decided to do it on Paul Renner who has had an impact on typography. Paul Renner was a well-known typeface designer. He was born August 9, 1879 in Wernigerode, Germany and died April 25, 1956 in Hodingen, Germany. He was also a graphic artist, type designer, a typographer and a remarkable painter and teacher. One of his most popular typefaces he designed is called Futura. The Futura typeface was one of the most successful and most used type of the twentieth century. Renner attended a Gymnasium, a secondary school where he studied humanities. Students that studied Greek and Latin for nine years which was what Renner did provided students with a ticket to higher education. What he chose after

Having to consider the choices both impressionist and post-impressionist, I have come to a decision. Three works from the impressionist period and three works from the post-impressionist period would be the best choice to make. I will deal with impressionist works in the paper first by identifying the impressionist and post-impressionist works. Then I will describe the choices of the painting to present to the CEO of my company with examples for my decision. While including examples why my choices fit the company’s image, I will a give a clear explanation.

In 1882, Edouard Manet created the last masterpiece in his life, filling the painting, A Bar at the Folies-Bergère, with mystery causing the audience to want to know more. Walking into the Folies-Bergère, you look around as a new member of the upper middle class and see so much affluence in one place; it leaves you breathless. Women are hanging from the ceiling on one side of the large auditorium and kicking in a line on the other. Panning left to right, the crowd seems to blend together. Your eyes lock onto a woman leaning on the bar, she catches you in a gaze. Now fixated on the woman, you can see she is a barmaid; you begin to approach her thinking about what you should order. Stumbling up to the marble counter top, you ignore that she is already busy with another patron; it makes no difference to you as she is still looking into your eyes. The longer you stare the more you see that in her eyes you do not see happiness, they are almost expressionless. The stare pulls you in with even more wanting. Left waiting in

Toulouse-Lautrec’s treatment also provoked discontent from his favorite model, Yvette Guildbert, who did have a beautiful face. She once said that: "… For heaven's sake, don't make me so dreadfully ugly! A little less, sir, if you please! … Many people who come to see me shriek with horror at the sight of the colored sketch… Not everyone can see the artistic side of it. " Toulouse-Lautrec depicts her characteristic moment, adherence to Japanese tradition (Fig. 3). She is shown in the middle of act with an unforgettable attitude. Her symbolic black-gloved arms are posed pretentiously in front of her body. The extremely low angle distorts her facial features drastically. The jeering expression in her obscure eyes and the wry smile resemble the exaggerated grimace of Sharaku’s actor prints. To some extent, Toulouse-Lautrec, who was passionate about probing people, was the only one who understood each of her features and postures

Leonardo da Vinci’s The Last Supper and the poster for the TV show Friends have different purposes and audiences, in contrasting periods and mediums. Yet, they share several visual elements. Both works are wider than they are long in their dimensions, and each features a table filled with food near the bottom of the composition, with figures sitting at the table in the centre of the image. Most of the focus on the scene’s setting is at the top of the composition. In the case of The Last Supper, the background is the linear perspective of the room in which the figures sit. In the Friends poster, the background is the plain grey backdrop and the TV show’s title. Both works create balance by drawing the viewers’ eyes towards the work’s centre

Considered one of the most influential typographers in history, John Baskerville made a significant mark on the world of print and type founding. Although considered a failure at printing during his lifetime he produced

TXT- This image describes the studio as a ghostlike surrounding because everything is shown with white outlines except for the objects in the room. The items in the studio are the only objects that are clearly visible and arranged in a certain manner that evokes the room’s presence. Page 105

In young ages Maurits was a very visual and creative child. He attended Haarlem’s School for Agricultural and Decorative Arts. Escher studied graphic arts and at the age of 24 designed his first famous piece known as “Eight Heads”. “Eight Heads” is a tessellation that depicts both a man and a women side by side in traditional 1900’s clothing.

Born in 1862, Gustav Klimt is an Austrian artist who is best known for his ornate paintings and involvement in the Art Nouveau movement. He often used mixed media in his work, incorporating paint, gold leafing, beads and jewels. According to restorers, he did not use varnish on his painting. This helped Klimt avoid a shiny finish over the canvas and made the paint quite ‘dry’. His most popular work could be described as a coming together of realistic and natural forms and intricate decoration. The Art Nouveau movement is best defined by a move away from conservative and traditional ideals. It focused a lot on design and the incorporation of objects. Art Nouveau is closely related to the Arts and Crafts movement.

In this summative essay I would like to explore and analyse the influence that Graphic design has had on popular culture and consumerism. Graphic design can be defined as “the art and practice of planning and projecting ideas and experiences with visual and textual content. The form of the communication can be physical or virtual, and may include images, words, or graphic forms.” (aiga.org) Designers are problem solvers and it is their job to come up with a suitable solution to a problem. They have to find the best suitable means to communicate a particular message. Graphic Designers are at the forefront of advertising and the battle of selling giving the designer even greater responsibility, because of this graphic designers play a big role in consumerism. Consumerism, “as a social and economic order and ideology encourages the acquisition of goods and services in ever-greater amounts.” (wikipedia.org) Society have been gradually made to believe that they can increase their happiness through buying and spending. Consumerism is an international problem, but has existed for many years, people purchasing goods that exceeded those of their basic needs dates way back to the first civilisations, in the eras of ancient Egypt and Rome. A turn in consumerism arrived just before the industrial revolution, people worked long hours and earned low wages, so they didn 't have the time or the disposable income for excess spending. The industrial revolution welcomed the use of assembly

In 1970 began the spread of Swiss typography. The postmodern generations began looking for a new design solution by using the new technical means that were becoming available. Two of these great designers were Wolfgang Weingart and Hans-Rudolf Lutz. These men are vastly different but their designs have many similarities. They were both trained typesetters and experienced creative limits and wanted to seek more training. They both attended the school of Schule Für Gesteltung Basel, where they both were taught by Emil Ruder. Aside from their normal classes students could pursue individual projects in the schools typesetting workshop. This is where Weingart began his third project with the letter “M.” Before we begin with this project we