preview

The Goal Setting Theory Of Motivation

Satisfactory Essays

In the 1960’s, Edwin Locke put forth the Goal-setting theory of motivation. This theory states that goal setting is fundamentally linked to task performance. It standardizes the idea that specific and challenging goals along with constructive feedback, contribute to enhanced task performance. Locke, one of the most notable contributors in goal setting theory, alongside Gary Latham have contributed to the history and evolution of goal setting while highlighting strengths and weaknesses of the theory in practice used by companies and making contributions to management.
In Edwin Locke’s 1968 article "Toward a Theory of Task Motivation and Incentives," he highlights that working towards a goal is a major source of motivation – which, in turn, …show more content…

Participation of setting goal makes them more acceptable and leads to more involvement. Goal setting theory has certain eventualities such as self-efficiency is the individual’s self-confidence and faith that the individual has potential of performing the task. The higher the level of self-efficiency, than greater the efforts put in by the individual when they face challenging tasks. While, lower the level of self-efficiency, less will be the efforts put in by the individual or he might even quit while meeting challenges.
Goal commitment- Goal setting theory assumes that the individual is committed to the goal and will not leave the goal. The goal commitment is dependent on the following factors: Goals are made open, known and broadcasted. Goals should be set-self by individual rather than designated. Individual’s set goals should be consistent with the organizational goals and vision.
Goal setting is something that many of us recognize as a vital part of achieving success. By understanding goal-setting theory, you can apply Locke and Latham 's principles to your goals. Their research confirms the usefulness of SMART goal setting, and their theory continues to influence the way that we measure performance today. Relevant additions have been made to Locke’s theory, which will be discussed further.
As stated in the New Directions in Goal Setting Theory publication, “Goal theory is an ‘‘open’’ theory in

Get Access