The Google Android Operating System

Inspired by their idols their idols Mark Zuckerberg who invented the most popular Social Media site, Facebook, Bill Gates who invented Microsoft or many others, people try to achieve their success. The ability to make an applications or games, and place them on the market for free is a big advantage. In the Android Market, you don’t have to pay anything in order to start making applications and offer them to other people. Google seems to be dominating the space and users. In the ending months of 2013, Gartner reported that Android had 77.8% worldwide market share while IOS had only 17.8% share. Several months later, Android had 81.9% and IOS took second place with 12.1. Having much more users and costumers,

It is important to pay attention to those manufacturers that are working with android (Not only concentrate marketing activities in apple or RIM), because the potential growth of the Google’s brand could be an opportunity to grow in smart phones sales, increasing the market share.

It seems that Google with their Android OS is a little in front of Apple with respect to technological advancement; this is why Apple need to direct some of their costs to research and development to keep up or become better than their competitor.

For the entirety of recorded human history, mankind has led the world as the most dominant predator. Man has conquered the oceans, traveled across the globe, even into space. Nothing rivaled humanity, until now. In the novel The Inquest, androids were developed by corporations to secure higher profits. The pursuit of profits has led to the creation of something even more powerful than human beings, androids. Androids are robots that are humanoid, often similar or indistinguishable from the real thing. Androids threaten the social order of humanity because they are superior to human beings. The superiority of androids eliminates the idea of human exceptionalism, while their superiority allows them to make decisions

Google’s business model is geared towards mobile computing and the Internet. The company wants versatile smartphones that allow access to the Web and the use of applications that can be used on different devices. Google also has strength in advertising, in that they appeal to many potential customers on the Web.

1997-1999: HTC initially started developing Notebooks with a small team led by Peter Chou, a talented engineer from DEC, worked on handheld devices. HTC succeeded in creating world’s first pocket-size PC with Windows CE operating on it after a year. Initially, HTC struggled with high production costs and lack of brand recognition that resulted in losses.

RIM was founded in Waterloo, Ontario, Canada by Greek Canadian Mike Lazaridis, a computer genius who at the age of 12 won a prize for reading every science book in his local library. Together with his RIM co-chief executive Jim Balsille, Lazaridis introduced the revolutionary BlackBerry wireless mobile device in 1999, and the results were electric. Celebrities Lady Gaga, Brad Pitt, Nicki Minaj and Kim Kardashian were pictured with their BlackBerry devices by their side. The rise of “CrackBerry Nation” seemed unstoppable. Until the Apple iPhone entered the market. Competition from the iPhone and later Verizon’s Droid Razr along with various other “smart phone” upstarts caused RIM to lose its business focus and its public relations edge.

when compared to Android because it has a richer and more interesting history, sells more

Besides, customers were rapidly shifting for computers to tablets and smartphone making the business of developing apps for the industry lucrative.

It became available on January 5, 2010 and uses the Android open source mobile operating system

In Manjoo’s view, “It’s hard to call Android anything other than a resounding success. Well, except for one small thing: Most Android phones are crap” (Manjoo). Although Manjoo acknowledges the fact that Android is a very successful company, in making this comment he rejects to succumb to the extremely popular operating system that is Android. The unresponsive touchscreen, unnecessary software, overall layout of the home screen is unattractive and difficult to comprehend and the overall cheapness of the phones frustrated Manjoo. I believe that one of Android’s main problem is not the software but the companies providing the service. Verizon, Sprint, T-Mobile and AT&T all add extra adware to Android devices that are paid for by companies such as Blockbuster and NFL which cannot be removed from the phone. Consequently, the perfect phone expected by the consumer is not being delivered.

Nowadays, smartphones have been an irreplaceable and indispensable part of people’s daily life. What makes the smartphones so “smart” is the OS, in other words, the operation system. The OS is the basic and soul of a smartphone, which means if the phone is the body, then the OS is the neural network and intellectual system to control the body. Among diverse operation systems, Apple’s IOS and Android OS are the most outstanding, they have occupied about 96 percent of the whole global smartphone market together. They are both widely used and liked by individuals but they also have own advantages and disadvantages.

Android is the world’s most popular mobile operating system based on the Linux kernel (Sangeetha Mukherjee, 2012). It is founded in October 2003 by Andy Rubin, Rich Miner, Nick Sears and Chris White. Android is initially developed by Android Inc. but bought by Google later in 2005. It is designed primarily for touch screen mobile devices such as smart phones and tablet computers (Allistair Lee, 2014). It includes an operating system, user-interface and applications – all of the software run on a mobile phone, but without the proprietary obstacles that have hindered mobile innovation.

smartphones, first dual-mode GSM/ WiMAX phone, first 3G Android phone, and first 4G LTE Android phone. Also, HTC Sense, launched in 2009, was a momentous breakthrough that revolutionized the mobile phone experience. Consistent innovative product launches also enhance the visibility of the company 's brand. The company 's significant R&D capabilities gives it’s a competitive edge to reach the market first with many industry leading innovations and features. Strong relationships with industry leaders The company has strong relationships with many technology companies and telecom service providers. It maintains strong long-term partnerships with technology industry leaders, including Microsoft, Google and Qualcomm, which serve as active labs of research and development and product evolution. For instance, HTC 's launch of the world 's first Windows Mobile smartphone and first Android smartphone is an example. These partnerships ensure that the hardware, software, and content management and delivery systems are united in seamless and intuitive ways. HTC 's products are currently sold through major carriers and local retail channels in major markets in Europe, the Americas and Asia.

More and more applications that were used in the PC and laptop began to be used with the mobile. It was with the availability of internet with the mobile that made companies like Nokia look for platforms to deliver the service- including surfing and connecting to social media that prompted developers to begin developing programs for this segment. It was also this development that made Microsoft consider going into the mobile sector since the company had already established itself in the tablet segment.