The Hershey Company And Tootsie Roll Industries

Tootsie Roll faces a number of key issues concerning its strategy. One of such strategic issues relates to how it can maintain its marketplace success and sustain its competitive advantages, in light of (i) the company’s growth prospects in U.S. and foreign markets, (ii) intensity of the competition, and (iii) the fact that the two key leaders of the company are not getting any younger.

Tootsie Roll Industries is an American manufacturer of confectionery products. The company's history date back to 1896 when Leo Hirschfield began making and selling individually wrapped, chocolate flavored candy named after his daughter "Tootsie". The product became an instant success and demand quickly exceeded supply. To increase output, Hirschfield merged operations with local candy manufacturer Stern & Staalberg (1). In 1917, the company changed its name to The Sweets Company of America and began advertising nationally. In 1966, the company’s name changed again to what it is known by today, Tootsie Roll Industries. (2)

Tootsie Roll’s total PP&E at the end of 2015 was $499.535 million and their accumulated depreciation was $314.949 million, so the net PP&E was $184.586 million.

Tootsie Roll Industries is financially strong and with this loan plans to expand its brand, and reach a larger customer base. Tootsie Roll Industries plans to create new flavors that will set the company aside from competitors and increase its market share.

Tootsie Roll Industries, Inc. has been engaged in the manufacture and sale of confectionery products for 113 years. Our products are primarily sold under the familiar brand names: Tootsie Roll, Tootsie Roll Pops, Caramel Apple Pops, Child’s Play, Charms, Blow Pop, Blue Razz, Cella’s chocolate covered cherries, Tootsie Dots, Tootsie Crows, Junior Mints, Junior Caramels, Charleston Chew, Sugar Daddy, Sugar Babies, Andes, Fluffy Stuff cotton candy, Dubble Bubble, Razzles, Cry Baby, Nik-L-Nip and EI Bubble.

Tootsie Rolls are one of the top candy sellers in the United States. Tootsie Rolls were first made in 1896 by Leo Hirshfield. He was an immigrant that came from Austria, and his dream was to make candy recipes. He made them in his own small candy shop in New York City. Tootsie Rolls were named after Hirshfields daughter "Tootsie", her real name was Clara Hirshfield.

The founder of Hershey Chocolate, Milton Hershey, had a long journey to creating some of the most famous candy today. From a young age he lived in poverty and his parents constantly fought due to differences, which would always have an impact on Milton’s life. He started out in the business struggling, first with his caramel business going under and the unhelpful advice of his father that only led to Milton making more mistakes. Once Milton made it big he went on to do amazing things and dedicated a big part of his life to helping other people and focusing on the well-being of his employees. Milton Hershey was indeed one of the most famous and successful people in the candy community, but it was only through many hardships and stress that got him there.

The Hershey Company is the leading North American manufacturer of quality chocolate, non-chocolate confectionery, and chocolate-related grocery products. The company is also a leader in the gum and mint manufacturer category as well. In this paper, I will discuss the history of the Hershey Company and the impact it has on the United States and the rest of the world.

Tootsie Roll Industries, Inc., a niche candy maker, has often been voted one of Forbes magazine’s “200 Best Small Companies of America.” A top quality producer and distributor of Tootsie Rolls and other candy, Tootsie Roll Industries maintains a 50% market share of the taffy and lollipop segment of the candy industry, and sales have increased each year for the past nineteen years. The world’s largest

Tootsie Roll Industries is a confectionery manufacturer headquartered in Chicago, Illinois. It operates seven production facilities – four in the United States, and a single one in Canada, Mexico, and Spain respectively. Its distribution channels span across 75 countries and approximately 92% of the sales are based in the United States.2 Be,yond of the namesake, Tootsie Roll Industries holds over 20 brands of candy. These confections include chocolates, lollipops, cotton candy, gum, and caramel. The non-chocolate products account for about 70% of the total company revenue. The major buyers of these products are confectionary wholesalers and grocery

The ticker symbol for the Tootsie Roll Company is quite simple by using just two letters, TR. With this symbol it is easy to find different information regarding the company’s stock exchange and other finances. The stock exchange in which Tootsie Rolls shares are listed is the New York Stock Exchange (NYSE). According to Yahoo Finance, the current share price for common

Overall Tootsie Roll has better liquidity. Liquidity measures the short-term ability to pay obligations as they are expected to be due within the next year.

When looking at profitability from 2006 to 2007, the ratios show that performance suffered. Profit margin, return on assets, and earnings per share have all dropped. However, net cash provided by operations exceeds 2006 amounts and almost matches that of 2005. Taking all of these ratios into account, Tootsie Roll’s financial standing is strong but could be improved by taking on a loan and investing wisely.

The chocolate industry operates in an oligopoly market. An oligopoly is when a small number of firms dominate the market. While not a quite a monopoly, an oligopoly market is still controlled by a select number of companies and the market can be directly impacted by one or two major firms (Oligopoly Investopedia). Hershey’s has control of the largest market share, holding 44.4% (U.S Market Share). Mars Incorporated follows behind in second by holding 28.9%. While these two companies hold much of the control and power within the industry, LIndt/Ghirardelli and Nestlé maintain a combined share of 15.1% of the industry’s market. This means that four companies hold a combined 88.4% of the market, with two of them holding a combined 73.3%. The market was not always this way however. Up through the 1960s many candy suppliers were regional.

Thornton’s, a premier chocolatier founded in the UK in 1911, is a High Street business operating solely in the United Kingdom with a single product in its portfolio: gourmet chocolates. Today, Thornton’s has annual sales revenues of £221 million which are provided by 350 different cafes and retail stores, consisting of over 200 franchises that offer products via the Internet, in-store, and mail order. Thornton’s is a publicly traded company on the London Stock Exchange, with a current stock value of £99 per share (Bloomberg 2014). The company has, between 2012 and 2013, seen basically flat sales (221M in 2013 and 222M in 2014), which is a problem for achieving growth for this High Street firm. The company was, however, able