The Impact Of Educational Data Mining

In today’s 21st century, it takes good ethics for every company to strive competitively to maintain as the best top competitor in their industries; and has its provocations of smart goal as to how successfully they anticipate their business to function, when it comes to finances, attracting and recruiting employees, begin an admirable corporation to citizens, and while showing customers and employees love, courteous, and appreciation. Companies forestall unethical behavior of bad reputation to uphold the organization values. These atrocious speculations can permanently cause decreased revenues and will degrade the company name, sometimes irreparably damaged.

Incorrect information can have serious negative effects and can affect a company’s financial status and values. Accuracy of information will help executives plan ahead for the future and lay goals. They will also be able to plan for the

Partners in the scheme can avail themselves of a much richer databank on their customers, analyzing their purchases across a cross section of different products, purchased in many different outlets.

“Unethical thinking is not just “bad business”; it is an invitation to disaster in business, however rarely (it may sometimes seem) unethical behavior is actually found out and punished” (Solomon, 1997:17) An ethical dilemma happens when an intricate circumstance which often originates from a struggle amongst the moral requirements of two persons.

It has recently come to my attention that Target Co. utilizes data mining to extract a wide spectrum of information about its customers by accumulating, analyzing and storing data about customer purchases. While I understand that this practice enables Target Co. to simultaneously deliver individually targeted advertisements across its diverse customer groupings, thereby increasing the potential for sales and improving customer retention, I also understand that large amounts of data unearthed by data mining can be manipulated to uncover hidden purchasing patterns to predict and shape future purchase decisions. Therefore, although there are significant benefits to using data mining, there are also serious costs associated with data mining that

It is needed to analyze customer behavior and preference data. To generate the necessary data and understand customers’ preferences, Harrah’s had to mine the data.

29) At a very high level, the text mining process consists of each of the following tasks except:

The reputation can also obtain easy to lose, also, on the bottom line; the implication can feel because of this too. The organizations sometimes have suffered losses for the reason of the illegal acts of their employees every so often. It can have disastrous effects the Barings banker Nick lesion who was trader set up illegal accounts, also made significant amounts of debt as consequences of illicit trade gambling. He sentenced to the prison term after they captured him when he had run his left in the bank so much debt that they had declared bankruptcy because of him (Davies, S.J., heating, C.A., 2008).

Accounting standards can have detrimental impacts on the wealth levels of the providers of financial information.

Data mining can aid direct marketers by providing them with useful and accurate trends about

Wal-Mart’s advanced data-mining tools allow them to fine tune and improve customer responsiveness, giving customers what and when they want in offer. It can be compared to

Market Basket Analysis, also known as affinity analysis, is a technique to identify items likely to be purchased together. Market basket analysis is only one of the various possible functions that data mining tools can perform. This type of analysis connects to the findings of the retail sales data to allow the user to draw conclusions as to the relations between the products that are irrelevant at the first sight. Implementations of such decisions can lead to a major rise in sales and profits for the retailers. This can be done, for example by laying four products that are related in the nearly-located aisles, or by putting special offers for, let us say, soap on then packs of diapers. For instance, if you are in an

Nevertheless, the decisions should not be unethical that the reputation of the corporation is risking (Wheelmen, T. & Hunger, J. (2010)

The external users that will want financial information about the company will receive false information because the books are incorrect and this one egregious error will be the tip of the iceberg. Once the external users lose confidence in the company then the company will be doomed to fail because of that lack of trust coming from the accounting department, the very ones that control the money.

Many corporations that consumers have access to today have databases that are large enough to supply information for millions of different products,