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The Impact Of Media On New Media

Decent Essays

With the globalization of the temporary world,people have been stepped into electronic information age.The ways and channels of information propagation are totally different.Several years ago,people received information and news through paper-based media,like newspapers,magazines and books.Owing to the appearance of mobile phones and IPADs,people can look through news easily and conveniently,paper-based media need to innovate and reform.This assignment will present the status quo of paper-based media,it will explain the combination of new media and paper-based media,the significance of paper-based media innovation.

McLuhan Marshall said that media are the basic motivation of social development and a symbol of different social formation,every new media are created and applied that announce people step into a new generation. Due to the development of new media,paper-media are facing unprecedented challenges that sponsors,circulation and readers decrease,less profit and effect.However,there are some advantages than new media do not have.Firstly,trust values are essential for releasing news.In new media age,all kinds of information are full of the Internet that rumors are emerged in endless.Even though readers see this kind of information,they are afraid to believe and find evidence from paper-based media.Paper-based media always regard reliability as principle so that the majority of people choose to trust them.Secondly,the originality is necessary.Paper-based media have

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