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The Impact Of Wireless Communication Industry On The Industry And Growth Of Wind Mobile, And Canada 's Current Economic State

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This report is meant to advise Mr. Van Hanebanker and his partners on my recommendation in regards to investing in Wind Mobile. A decision must be made regarding this investment before the spectrum auction in April. This spectrum auction is crucial to Wind Mobile growing in the wireless industry in Canada. The wireless industry in Canada presents a unique opportunity for investment due to the oligopolistic structure and market breakdown. Currently, there are three major players in the industry and there is extensive room for growth and development as an industry and for Wind Mobile itself to gain significant market share. Some of the factors I will consider over the course of this analysis and recommendation include: the wireless communication industry in Canada, growth and competition in the industry and growth of Wind Mobile, and Canada’s current economic state. Within these brackets, assessments of the average revenue per user, the growth in subscribers and other indicators of Wind’s performance will be analyzed. They will be compared to industry standards and may demonstrate how Wind compares with the “Big 3” firms, who benefit from aspects such as economies of scale. I believe my assessment will give Mr. Van Hanebanker a good overall idea of the pros and cons, and considerations he and his colleagues need to consider when making their final decision. As the senior business analyst at Caverly Investment Solutions Inc. my analysis should be a helpful tool when making a

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