The Importance Of Customer Service And Communication In Simply Flowers

I will then make sure I create value for each customer segment and create a pricing structure that will align price with the value delivered. On the other hand, most of the customers usually perceive that the higher the price charged, the higher the value is attached to the goods they purchase or services offered. This also becomes a cutting edge in determining the pricing strategy to use as I anticipate my clients to perceive what I offer them to be of a high value.

This based on customer pricing method. It relies on consumer 's emotive responses, subjective views and feeling towards specific purchases.

product/ service bundles to meet customer needs. How can they do this and how can

During the developing process, a number of problems in BGC increasing broadly such as customer service quality, managing operation, internal relationship and finance. Specifically, managing external relationship is a significant problem for the company. According to Casledine (2015), customers are the heart of any organization and its activities. For Blossoms Garden Center, customers are dissatisfied with less experienced staff who are unable to provide the related professional knowledge about products (PMM, 2015). Another risk of Blossoms is competitive priority which is included

Customer service is the most important aspect of any business. Without an adequate relationship with its consumer base, a company is at an enormous disadvantage.

Managers are faced with making pricing decisions every day. They are responsible for coming up with how much to charge for a product or service. This amount depends on a multitude of factors such as competition, cost, advertising, and sales promotion. The best price for a product or service is the one that maximizes the difference between total revenue and total costs. However, in reality, the price charged is usually some form of cost-plus, which is later adjusted for market conditions and competition. Some of the different pricing decision methods are cost plus pricing, target costing, and activity based pricing.

Blossoms Garden Centre is a gardening business which was established in the mid 1960’s in Glasgow and expanded with diversified products and services after 1990 (PMM, 2015). Due to the revival of gardening as a key feature after the Second World War in the UK, a great reputation had obtained by its knowledgeable staff, wide range of the plants and minor competition in the local market at the beginning. Numerous larger chains emerged with diverse facilities and products followed by the market changes in order to gather benefits. For the sake of survival, Sales, Cafeteria, and the Hire Branch were developed by Blossoms for additional services with a series of loans (ibid). However, some problems have arisen as a result of the falling profit from £507,579(2013) to £386,952(2014) in the process of its development. Based on the feedback of the customer and the staff, the main problem for this business is the downgrade quality of customer service. This essay aims to investigate and search for solutions for this problem. It begins by the causes of this problem and then critically examines the solutions which could be divided into two parts: staff motivation and operations management. Finally, some recommendations could be provided for this enterprise.

Marketers, first of all, have to consider price boundaries such as the price floor, the price ceiling and

Tujuan merupakan sesuatu yang ingin dicapai, dituju, atau diraih. Tujuan merupakan sesuatu yang mengarahkan kegiatan PR, sehingga tidak melenceng atau salah sasaran.

The best way to build rapport and put the customer at ease is to ask them open questions.

possible. Long gone were the days were a quality product and a customer relationship built on service were enough to land a decent line review and marketable shelf-space.

Once they are in your door, you should work with the customer to mutually define and agree upon expectations for this interaction. Rather than simply asking what they want, try asking for their Best and Worst case scenarios, and then find a position in between that they agree counts as ‘success’. Additionally, be sure to document the expectation, to avoid problems later.

The steps we will outline in this course are designed to provide a blueprint of sorts to achieve service excellence in any business. Although written for customer service representatives, this course will benefit anyone who serves customers of any type.

To know whether you know what the problem truly is for the customers, you need to actually talk to them.

Communication is the key to success of this business. Communication is the key to success in any industry, it is with communication that every day operations are conducted and that allows this organization to run as a well-oiled machines. In order to achieve this we as business need to institute policies and procedures that would permit every single staff member to have a voice in out corporation. No voice would be dismissed and everyone will have the necessary tools to communicate effectively using the Ten Commandments of Communication.