The Importance of Implementing E-Strategy in Contemporary Times

3932 Words Feb 6th, 2018 16 Pages
This enables the company to gain competitive advantage over other organizations because of specialization on strong aspects of marketing and customer relations. Modern economy and marketing demands increase in the utilization of technology. Application of technology is vital for healthy competition in any business industry. This report seeks to evaluate the resource requirements for implementing an e-strategy in an organization, develop an implementation schedule for an organization's e-strategy, and review how accessible business systems need to be adapted to accommodate the requirements of an e-strategy in an organization. This report would also seek to develop and implement an e-strategy in an organization, processes to monitor the implementation of an e-strategy in an organization, and determine how an e-strategy contributes to ensuring an organization's competitive advantage in a global market. Development and implementation of e-strategy in an organization depends on effectiveness, efficiency, and general output of the plan towards the realization of the goals and objectives. E-strategy focuses on improving the conditions for the transaction or promotion of organization's products and services. This is by understanding the needs and requirements of the audience or consumer in context. The eventual outcome of…