The Inventor Of Barbie : Ruth Handler, The Daughter Of Russian Jewish Immigrants

3. Barbie dolls came into existence in 1959. During that time all dolls were infant dolls and Ruth Handler creator of the barbie dolls saw that “children will enjoy giving the Barbie adult roles” because it is different than playing with infant dolls. It has evolved over time, due to the improving technology, the dolls these days look very realistic. The social impact it has made is that it gives children a chance to play with more advanced toys and gives them the ability to admire Barbie’s achievements through her various career

A new Barbie commercial challenges us to question, “What happens when girls are free to imagine they can be anything?” (“Imagine the Possibilities”). Mattel has created an inspiring and thought provoking ad. The ad, titled “Imagine the Possibilities,” was developed and published by Mattel as a promotion for Barbie Dolls. The ad was originally published on Mattel’s YouTube channel (Rose). To create a successful advertisement, Mattel targeted a particular audience. A very specific purpose was kept in mind as Mattel created the ad. Rhetorical appeals were boldly used throughout the ad to capture the audience’s attention.

The commonly held opinion of the fashion icon, Barbie, has contributed an impeccable standard for young girls--from the unhealthy body images for girls to the low self-assurance Barbie has brought upon them. To counteract the previous statement, with the help of Barbie’s many job titles, women 's equal rights and opportunities have flourished. The creator of Barbie, Ruth Handler, created her so that, “through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has choices,” (Mattel 2016) to serve a purpose as a role model to show kids to love themselves instead of trying to be like her.The unrealistic self image and lifestyle of glamour and riches were designed strictly for

Barbie is an important role model of girls at a young age. “Handler got the idea for Barbie after noticing her daughter, Barbara, dressing adult paper dolls in cutout clothing.” [Englert] “Ruth immediately recognized that experimenting with the future from a safe distance though pretend play was an important part of growing up.” [History -Barbie] Recently, Barbie has announced that Barbie will be curvier, different hair length and/or color, different skin tones, etc. to have girls experiment the doll as themselves with decision making, problem solving, and more. “...Barbie continues to find new ways to inspire and encourage the next generation of girls.” [History -Barbie]

Children’s child play has become a form of an unrealistic world. Although, it is considered for children to begin creating a creative imagination, the mind fascinates children into toys. Some child’s play toys are not ideal for young children, like the one and only “Barbie”. Barbie has become a worldwide toy product for children all over the world, from the North Pole to the South Pole. These dolls have emerged from one ethnicity to another. In Ann DuCille, “Dyes and Dolls: Multicultural Barbie and the Merchandising of Differences” the author talks about the race and gender differences; found in Barbie. She argues; “Is Barbie bad?” her response, was “Barbie is just a piece of plastic” (459). In contrast, this piece of plastic is not just a piece of plastic to young girls; it is much more than that. A piece of plastic that little girls all over the world wish they could be. Even though, it is only a piece of plastic to adults that Barbie significantly means nothing to them. Growing up, I owned a couple of Barbie dolls. The tall, long blond hair, blue-eyed doll was my best friend and my “role model”. I wanted to become exactly like Barbie. As a child, I thought only beautiful people who looked liked Barbie signified beauty. To my little to no knowledge, I soon came to find out no one really looks like Barbie, except people who want to become like Barbie. In my adolescent years, no one taught me Barbie was “unreal”; no one taught me it was just a figure in my imagination.

Barbie was first introduced to U.S. toy markets in 1959 by Ruth Handler, a mother who noticed that her daughter would tend to reimagine her infant dolls as having adult characteristics (Abramson 2009). Handler, realizing there was a gap in the market for dolls that represented an older demographic, created the initial design of the American toy sensation. Barbie was originally based off a German adult doll called Bild Lilli, which was a doll that was based off a comic strip character that would utilize her sexuality to get what she wanted. Handler’s initial design was intended to be mutable, in the sense that

As I was on the hunt for the perfect gift for an 8 year old’s birthday, I discovered the doll market is quite different than my coming of age. Undoubtedly, Barbie is still problematic, but now she has competitors, including Bratz, and Monster High dolls, who are noticeably thinner than barbie and dressed up to look like grown women getting ready for a night of clubbing than a game of tennis. As I pick up the first doll box, I find a doll chained up in a slither of clothing with a blank expression on her face, a prominent thigh gap, with the tagline “GREAT for girls ages 5 and up!” By all means, I never imagined in my life that I would miss Barbie. For that reason, I begin to sit myself down in the toy aisle to start googling everything I could about these dolls on my

In an article in Interview Magazine, Emily Prager discuses her opinions of Mattel's toy doll Barbie being designed by Jack Ryan, husband to Zsa Zsa Gabor, and designer of military missiles. The concept that a doll for young girls was designed by such a person greatly shocked Prager." Suddenly a lot of things made sense to me" says Prager. The element that Ryan designed Barbie may explain some of the key aspects of the doll itself.

In New York on March 9, 1959, Mattel introduced the Barbie doll to America. The thin, teenage fashion model that has a perfect slender nose, big eyes, a valumptuious bust, a narrow midsection, and curvy hips. It is estimated that over a billion Barbie dolls have been sold worldwide in over 150 countries. Barbie is one of the first toys to have a marketing strategy based extensively on television advertising, which has been widely copied by other toys. Barbie has also appeared in a series of animated films such as Toy Story 2 and Toy Story 3. Barbie’s petite figure, perfectly arched eyebrows, and plastic smile has become the desired American image that many teenage

The Barbie dolls were invented in the year 1959 on March 9, by a American company called Mattel,inc. Barbie dolls have been around for the last 57 years it is a world wide known children toy that changes throughout the years. Barbie dolls play a major role in pop culture life in many ways. Barbie dolls reinforce the idea of fashion in the current year. They creates new styles of barbie dolls with different interests, this applies for barbies who show interest in pop, career interest women's, space barbie. Also barbie has empowered people to personal beliefs and society views such as body image and president barbie.

In the words of her creator, Ruth Handler states “My whole philosophy of Barbie was that through the doll, the little girl could be anything she wanted to be. Barbie always represented the fact that a woman has

What was that one doll every little girl just had to have growing up? What doll made little girls obsess with perfection? What doll set the unrealistic standards for girls starting at ages three or four? Barbie is a children’s toy that was first introduced to the market in 1959. Barbie was the perfect role model for all girls. She was perfectly skinny, had a perfect boyfriend and family, perfect hair, perfect house, perfect everything, but her existence is completely ironic. Although Mattel, creator of Barbie, attempts to make Barbie absolute perfection, all her imperfect buyers are wondering why they cannot look like the beautiful doll. She is responsible for the diminishing young girls’ self-confidence. Lisa Belkin believes girls in today’s society cannot comprehend what true beauty is because they were so entranced with the idea of Barbie in her online article “Banning Barbie.” Barbie should be pulled off the shelves immediately. Barbie’s looks, actions, and lust for materialistic objects are the blame for the degeneration of assurance in young girls and women.

As we grow as a society we only can hope our children can adapt to the toys they play with. Companies like Mattel over the years have received well-deserved scrutiny for their Barbie brand of toys. The recent make over to the Barbie line may harm Barbie’s image as a brand when mothers think of their childhood they of the classic Barbie look. Barbie’s make over which includes four different body shapes, seven different skin colors, twenty-two eye colors, and twenty-four hairstyles they also have optional accessories such as laptops and I pads. Although Mattel’s evolution of the Barbie has progressed over the coming year their plans still need to be further planned out because they are not actually fixing their problem of gender objectifying.

Ruth Handler started the idea of Barbie when she saw her daughter, Barbara, play with teenage paper dolls. Her daughter had a interest in teenage life and fashion dolls. Barbara and her friends imagined the teenage dolls growing up and finding careers. Now, this was not what the majority of kids did, as all the other kids played with toddler dolls. However, Handler found out that imagining the future was an important part of growing up. She promised that she would make a 3D version of the dolls Barbara played with. Of course, when the dolls started

Ruth Handler realized that pretending about the future was a part of the growing up process. While she watched her daughter, Barbara (who Barbie is named after), playing with paper dolls, Handler formulated the idea of creating an adult doll. This was not necessarily a new idea because there were adult fashion dolls, such as Cissy and Miss Revlon, which were on the market. The phenomenon behind Barbie was that she was an affordable toy that had those same grown up accessories as the other adult dolls.