The Market Segment Of 3m

1383 WordsOct 23, 20156 Pages
3M is a large Minnesota-based conglomerate and multinational company that operates in many different industries. Their influence can be seen in their main market segments, which include the consumer business, electronics and energy, health care, industrial, and the safety and graphics business. 3M sells its products through various different distribution channels, including directly to users and through numerous wholesalers, retailers, and distributors in countries worldwide. As an innovation company, 3M seeks to provide solutions to problems by pairing their imaginative thinking with science-based technology in order to come up with meaningful innovations that can help improve the lives of people all over the world. For their consumer market segment, 3M serves consumer retail, office retail, home improvement, and other similar markets. Some of the products in this segment include do it yourself products, office supply products and home care products. One of their most popular brands is the Scotch brand, which includes tapes, glues, scissors, tape dispensers, and laminating products. Another one of their most popular brands is Post-it, which includes products such as notes, full adhesive notes, and dry erase surfaces. For the home, 3M offers household cleaning equipment with its Scotch-Brite brand which leads the market in scouring pads and sponges, while also maintaining a solid presence in the cleaning tools, mops and brooms segment. 3M is responsible for 17% of total
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