The Media And Gender Stereotypes In The Media

Ultimately, Buzzfeed, along with some other alternative media outlets, discovered that the show’s producers had met these women before they went on camera; this whole program was staged. In fact, the producers paid the husband of one of these women to pose as her pimp and walk around the hotel in a menacing manner. In the end, these women decided to expose this charade because they felt that they had been exploited -- not by some pimps, but at the hands of the show’s producers! These women weren’t granted the basic courtesy of having their faces blurred out and that subsequently led to a first time prostitution arrest for one of the cast members. Due to the negative publicity surrounding the show, “8 Minutes” was cancelled after a few episodes.

Many of the things that we see in the media whether it’s seen in a song, a television commercial, a magazines, or a print advertisement we see that women are always portrayed in a negative stereotypical way. In almost everything that we see there is more women than men. Women are seen as sex objects that are only useful to serve and cater to men. We are also viewed as victims who are not supposed to protect ourselves and our duties are to play a female role such as cooking and cleaning. Now when men are seen in the media, they are viewed as being independent, strong, and aggressive they are taught to not have emotional attachments.

Female Stereotypes In The Media In the media the most common female stereotypes, are the housewife and the blonde bimbo. The Housewife.

Media enforces the social-cultural standards, which women are required to follow in order to look and behave in a manner that society considers acceptable. Newspapers, commercials, posters, magazines, fliers, reality shows, and cartoons only name a few of our everyday interaction with the media (Scholar, C.2011). However, these standards presented by media send a false perception of women, thus portraying women in a negative and disrespectful manner. Society views woman as mentally, morally, and physically inferior to men, and media is only highlighting this idea (Scholar, C.2011). In fact, media represents women in a stereotypical form of beauty, they display women as sexual objects, and create the illusion that women are ignorant.

Gender stereotypes are everywhere. Even before we can understand what this means, people are constantly exposed to them through advertisements, toys, clothes, and the media including television shows and movies. To evaluate the prevalence of gender stereotypes in television programs targeted towards young children, I chose to watch four different shows called Phineas and Ferb, Little Einsteins, Horrid Henry, and Sofia the First. When picking what shows to watch, I intentionally selected at least one that looked targeted towards boys, another that appeared to be targeted towards girls, and finally one that seemed gender neutral. I also made sure to watch at least two episodes of each program to determine whether the themes I observed were

Gender roles influence every characteristic and aspect of our life, from how we feel about ourselves to the degree of our contribution in social life. From a ripe young age, children become exposed to this type of gender bias right away, which can negatively affect and shape their whole outlook on life. Consequently, as these young boys and girls mature both physically and emotionally and move on into adulthood, they are, in essence, shoved into a world that impacts their attitudes and behaviors towards gender roles and stereotypes. These specific attitudes and behaviors first cultivate in the private doors of their parent’s house. Afterwards, these same biases become reinforced by the child’s peers, school experience (education), television viewing, and, of course, advertisements in the realm of print and television media. From the looks of it, it is near impossible, for children to not become subject to some degree of gender bias at an early age. As a child grows and develops, the stereotypes follow them into the next phases of their lives (i.e. adolescence) and then on into adulthood. Not only are these gender stereotypes destroying girls, they are also killing boys. The components of this essay will attempt to illustrate how advertising in print and television helps to perpetuate gender stereotypes in our world. Along with that, one must ask the question of how much harm these negative biases in gender roles truly affects the minds of men, women, and young children.

Advertisements, movies, TV shows, and other such things that consumers and viewers look at set a certain standard for society. They tell society to look a certain way and act a certain way. People don’t see a problem with messages that the media puts out, but it is a problem, especially when it affects people's self-esteems, labels people, and creates stereotypes about class and gender. Jean Kilbourne talks about one of these standards in her text “Two ways a woman can get hurt”: Advertising and Violence. Kilbourne focuses on gender norms in society, and how advertisements portray them. bell hooks a cultural critic, scholar, and prolific writer, author of Seeing and Making Culture: Representing the Poor has similar views but she focuses on class, and how society represents the different classes in media, such as in movies and tv shows. These points can be seen in many tv shows and movies. Gossip Girl, for example, is a tv drama that attracts young adults, that shows the division between classes. Gossip Girl is about a group of teenagers who live in the upper East side of Manhattan, New York. The main characters Serena, Blair, Nate, and Chuck are all very rich. Then there is Dan who is also a main character and Jenny his little sister, that are considered to be poor. It is very obvious from the beginning how different they are from their classmates from the beginning of the show. It is seen in the way they dress, do their hair, their hobbies, where they live, and how they

Media is defined as any form of communication; however, the term is mainly used for television, radio, and the Internet. “Regardless of the form it takes, media holds the power to construct and reflect our own sense of identity, in both affirmative and detrimental ways” (199). In American society, the media makes many assumptions based on gender, race, and religion that directly affects how people in a society view each other.

The way in which a person perceives the world and society surrounding them has a large impact on how they think, and act accordingly. One of the most distinct ways that determines how a person will interpret what is constantly happening around them is age. Age determines the level of understanding a person has of both simple and complex concepts, thus altering how they will react to different aspects of society. One of the most prevalent and commonly debated topics embedded in society is gender. For generations, society has had strict views on what should be considered acceptable for either gender, and age plays a large role in determining how a person understands gender roles, or how they identify with their gender. How people understand gender, and thus the society they interact with daily is largely determined by age.

When women are portrayed as weak and people who can just be pushed to the side to make way for men in different types of media they are just going to be constantly stereotyped as exactly those things when it isn’t true at all. Unless the way they’re portrayed changes women will also be associated with being a mother or to just be there for men’s attention. Relating back the what Barbara J. Berg said, when women are told that the most important thing about them is that they are appealing to men it’s really a slap to the face because all of a sudden all your aspirations and dreams become second in line next to a man’s. It’s sort of like when women are pulled from class because their shoulder is showing or some other dress code matter, which immediately

To begin with, the media reinforces and creates the stereotype that women are portrayed as sexual objects in order to make money

The judgments we make about people, events or places are based on our own direct impressions. But for most of the knowledge, we rely on media. The media actually re-present the world to us. However, the media only shows us some aspects of the world, ignoring the rest. So basically, the media chooses what is to be shown and what is to be discarded (Andrew Pilkington and Alan Yeo (2009)). . In this essay, I will explain what stereotypes are and primarily give an example of a famous men’s magazine called ‘nuts’ and explain how these stereotypes are created by print and the digital media and what are their impacts on people.

From a young age, we are exposed to gender stereotypes. Television, the Internet, and books define what is “feminine” and “masculine” for a child. Feminine is defined as “having qualities or appearance traditionally associated with women, especially delicacy and prettiness”. Masculine is defined as “having qualities or appearance traditionally associated with men, especially strength and aggressiveness”. Media takes this a step further and dictates exactly what girls and boys can and cannot do. In television and movies, women are mainly portrayed as homemakers and damsels who need a man to reach their full potential. They are often uneducated or seen as less intelligent than their male counterparts. Oppositely, men are portrayed as breadwinners and authoritative figures. They control most aspects of their lives and have more opportunities. According to Common Sense Media, these depictions cause “false assumptions and harmful conclusions”. Little girls learn that are worth less without a man and little boys boys learn that they are above women. The media also feeds into rape culture. Rape culture is the normalization of rape in societies. Rape culture is taught to young girls and boys. Girls are taught tactics to avoid rape and boys are taught that

Language is a system of communication which consists of a set of sounds and written symbols which are used by the people of a particular country or region for talking or writing. It is considered as an art because when used it able to help a person develop or create a certain picture in the mind. Language being an artifact of culture means that it is an interesting thing that is created by the people. It is an aspect of their way of life of the people. It also helps in development of the people as writers and intellects. As a culture it is a people’s way of life and therefore the impact it has to human beings cannot be under looked.

As a Communication major, I spend a lot of time studying the human communication process, which is the exchange of verbal and nonverbal messages between a receiver and sender. This communication process does not only apply to face-to-face interactions but also includes mass media, rhetorical, and technological communication. Through these various forms of communication, the sender not only expresses his/her message but also expresses power hierarchies about race, gender, and sexuality that are present in society. Mass media has a significant impact on socializing gender roles and perpetuating gender stereotypes, and to prove that, I am analyzing mass media messages, such as television shows, movies, and advertisements.