The Metropolitan Oper A Vibrant Home For The Most Creative

1869 WordsFeb 2, 20178 Pages
The Metropolitan Opera is “a vibrant home for the most creative and talented singers, conductors, composers, musicians, stage directors, designers, visual artists, choreographers, and dancers from around the world” (Annul Report 2009-2010). This nonprofit organization’s mission is majorly, according to its newest Form 990, to provide the performance of opera to public. As a nonprofit institution, it defined its vision as “sustaining, encouraging, and promoting musical art, and educating the general public about music, particularly opera” (Our Story, the Met). The Metropolitan Opera is the world’s largest independent performing arts organization and one of the oldest in the United States. Its value is to always lead the innovation and…show more content…
For most opera organizations, ticket sales contributed around 40% of the operating budget. “Over the past fifteen years, main season attendance at opera performances fluctuated between 3 and 4 million, compared to eight to eleven million for Broadway shows and 25 to 30 million for symphony orchestras. Some opera managers speculated that audience exhaustion with repetitive repertoire had contributed to a decline in attendance. Others attributed the lack of interest to poor awareness of individual opera singers.” (Gelb) The majority of fund operations came from government grant for many arts organizations, but at the same time a much greater percentage of non-ticket revenues, roughly 41%, came from private contributions. It is still important for the business to attract more individual customers. The whole industry needs innovation. Peter Gelb and his The Met Opera played a role as the leader of this innovation. The new way of increasing revenue that was introduced by Peter Gelb brings a new idea for this industry to keep alive in the 21st century with no doubt. Internally, like other companies focus on human resources, to work with which singers is a top question for opera organizations. Large-scale opera productions typically worked frequently with dozens of opera singers and musician. Becoming a professional opera singer required years of vocal training as well as a mastery of languages and acting

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