The Minorities Vs. Entertainment War

The 2015 Hollywood Diversity Report, published by UCLA’s Ralph J. Bunche Center, said that while minorities account for more than half of frequent US moviegoers, the representation of those minorities has dipped since 2013. The report describes that year as a “breakout year” for black films, including 12 Years a Slave and The Butler. In 2015, Straight Outta Compton made over $60m, which was $20m higher than expected. (Hollywood Diversity Report). The report says black audiences are repeatedly undervalued. What the report is proving is that the lack of diversity in the film industry is actually costing Hollywood money. The problem and solution seem almost obvious when looking at these specific examples – do not underestimate minority audiences and how much money they will collectively spend watching movies with diverse

Watching Family Guy, Shameless, The Kardashians, and Bob’s Burger where the main characters are played and portrayed as white people shows the domination of white people in the entertainment industry. Brooks and Hebert argument provides an understanding on how people of color are not casted into leading roles because white people have created a hierarchy of how race and gender are represented in media. The media pushes white people to dominate the leading roles and gives people of color insignificant roles. Those roles where people of color are typically antagonist or uneducated, which does not make you want to watch it. I believe it is the media fault for why I have a strong fondness for white television. They limit my desire to see other television series or movies because they created their shows in a way where the white protagonist is favored and you want them to accomplish their desire

Shameless is a Golden-Globe nominated show with a white dominated cast. One of the siblings on the show is black, but is identified as a White male contrary to the character’s skin tone. “When it comes to representations of Blacks on television, the 1980s can be seen as a decade of elevated inclusion both in terms of the quantity and quality of roles -- which remains the norm today. (Tukachinsky, Mastro, & Yarchi, 2015). Over the years, we will see more shows gearing their audiences to the black community. Producers add in a few social issues to reel viewers in, but the fact remains the same that a prime time heavy hitting shows, will most likely have less than 20% of their cast of African descent. In consonance with researchers, blacks currently constitute between 14-17 percent of the prime-time population. (Tukachinsky, Mastro, & Yarchi, 2015). The lack of representation in the media can lead to some interpreting that the Caucasian race is the superior race, and in retrospect, can influence the attitudes and beliefs of viewers. Prior research has shown that exposure to counter stereotypic exemplars in the media can have a positive effect on inter-group relations. (Scharrer, & Ramasubramanian, 2015) In order to reduce the misrepresentation from taking over the media, we must depict a positive image on the lives of minorities and portray them as successful, thriving human beings. By

In today’s world, the exchange of information between individuals is largely based on the media alone. Conversations are held through social media sites, the news channels become the deliverers of new waves of specifically chosen stories, and the rest of the media effects the subconscious of the society. Movies, television shows, and “general” knowledge contribute to the rest of the mass media that affects the minds of people. The subconscious of the people can form the characteristics of the young and solidify ideas within the older population. The problem of the current society is that the subconscious ideas transferred to the media is particularly in the favor of Caucasians. This excludes people of African descent, Latinos, Asians, and other recognizably new minorities such as transgender. The overall effect of this subconscious problem is not very measurably but it can have disastrous consequences within each respective culture. Among all the minorities listed, African Americans and people of African descent have a tendency to be the most often misrepresented.

When you look at the amount of African American stars on television, it is easy to tell that stereotypes of African Americans are being portrayed negatively. Since the 1960s, black television has thrived in many different ways. From “Different Matters” to “Insecure”, African Americans have tried to get rid of this stigma. African Americans are constantly shown as. However, with the increase of representation comes an increase in misrepresentation. The amount of discrimination has risen exponentially in the United States. This is due to the increased hatred and miscommunication of black struggle and black problems in the world, causing an inhumane belief and standard of regular African Americans in the world.

Over the years television has been known to be one of the major educating and socializing institution in America. Television in today’s society is able to play a powerful key through which individuals can be informed, hold forums, and voice their opinion‘s. Television is also important because it offers us glimpses into minority life and minority figures. When sociologists examine minorities in television they document how minorities are portrayed and how those portrayals have changed over the years. Through time, minorities in television have been able to make moderate gains whether they are in front of or behind cameras. However, they continue to remain significantly underrepresented as leading actors in films, as writers, and as TV show creators. Even though minorities are significantly underrepresented in today’s society the TV industry has been pushing to give an opportunity to many minority groups in succeeding in the media. Several TV shows and commercials have succeeded in the TV industry to try and change how minorities are underrepresented, however, there are also shows that reinforce stereotypes and are prejudice towards minorities.

As society continues to advance, it is evident that technology is vital to the facilitation of everyday living. In today’s media, minorities are constantly being represented in a negative light. Those who fall victim to this tend to be Latinos and African Americans. In the news, there are many aired reports of acts of violence that are portrayed as being committed either by an African American or a Latino. Entertainment media also does its part in showing minorities through negative stereotypes and are underrepresented in important leading roles. Both tend to be seen as antagonist characters or minor characters, while others, such as Anglos usually play leading protagonist roles. Mass media has an influence on how society sees Latinos and African Americans because these perceptions of minorities are constantly shown. Sociological studies on the content analysis of mass media have confirmed that negative portrayal of minorities helps to perpetuate radical prejudices and sustain their low status. Furthermore, it is important for Latinos and African Americans to be given equal opportunities to be positively portrayed.

Media has become the key source of entertainment in United States especially on the sector of movie production. Most United States movies have some type of involvement with racial stereotype on specific ethnic groups. United States movies usually portray the negative side of African-Americans in all their movies. This is a huge problem to the society of United States especially black Americans. The presentation of the negative side of African-Americans in the media effects how they perceive themselves in the society and it also changes how other races perceive themselves. Many people may ignore the issue but it is menace because it is more related with racism. Many Americans and other races have lost hope in Americans because of the picture that is created in their minds by the media. Media argue that racial stereotype has no effect and it is one way of boosting movie and other entertainment industries. However, racial stereotype on blacks in United States is of no good at all. Racial stereotype in the media can be discouraged by the government of United States by instituting a law that would prohibit the production of movies and other entertainment materials that portrays the negative side of a specific ethnic group.

“Change will not come if we wait for some other person or some other time. We are the ones we’ve been waiting for. We are the change that we seek” Barack Obama. The question is always asked does the media reflect the reality of society, or does society try and imitate the reality shown by the media? There are a number of stereotypes associated with African Americans in our society such as African American men are athletes, rappers, criminals, deviant, streetwise, uneducated, and unemployed just to name a few. African Americans in the media have changed through the years. The history of African Americans on TV or minorities in general is hampered by the racial conflicts and segregation that are embedded in American society. Historically, black actors have been grouped stereotypically and assigned to comedy. This has often been traced to the genre of black minstrelsy that was popular in the early 20th century.

The way entertainment in the media portrays us has greatly affected how others identify us. Movies and shows like; Madea’s family Reunion, Bringing down the House, Love and Hip Hop, and Basketball Wives all portray us in a degrading way. People sometimes find it comical of course, but the fact that it is comical does not justify it being debasing. This image of us has evolved from things in the media, and its’ power to shape people’s idea of us. We as a race must stop living up to our stereotypes. As soon as we take action in not succumbing to our own stereotype, people will not think we are “Ghetto” or any other undignified term they think of us; therefore in the media we won’t be perceived in that way. As Colin Powell once said, “Fit no stereotypes. Don't chase the latest management fads. The situation dictates which approach best accomplishes the team's mission.” Although African American stereotyping is prevalent in the media now because of its’ entertaining quality; it perpetuates a cycle of harmful stereotypes. As long as this cycle continues, our culture will always be illustrated negatively.

During the process of producing a television series, the demand for the producers to introduce their characters with only their highlighted traits make it impossible for viewers to gain a deep understanding of the community that the characters represent. One of the stereotypic traits that is usually seen on movies and television shows is societal difference that each race is placed into. Michael Omi in his article In Living Color: Race and American Culture stated that “in contemporary television and film, there is a tendency to present and equate racial minority groups and individuals with specific social problems” (546). There are many films and television shows found today that ground racial minorities into a specific social problems that are related to the color of their skin. It can be inferred from the current popular culture that this stereotype still persists.

It is well known that many black individuals aren’t that prominent within the entertainment industry and those who are have a very short life cycle. Innumerable movies and televised programs will introduce black individuals

This essay will highlight the key issues arising from the media representation of race. In the essay the concepts of stereotyping, othering and appropriation will be discussed with the hope of showing that there are many issues in regards race. Race is not easily defined, however simply put the Concise Oxford Dictionary describes race as “A group of people or things with a common feature.” To think of race is to think of racism as John storey says

During the course of history, African Americans have played a major role in the enhancement of film and television production. African Americans have enhanced not only the technology of television and film but also enhanced the story line of American Television. As contributors, African Americans have made the kind of changes that affected television and the outside world. These shows were made to relate to the average African American family. However, over the past few years, the so called demographic of “relatable’’ television has been questioned on it’s positive or negative affect society. A controversial question that has been discussed is, “Is social media, television, and film creating positive and relatable messages? Or is it

How the Hollywood writers and filmmakers present other ethnicities in its productions? The standard images of the diversity in America formed the offending stereotypes that other ethnic people wanted to break. The stereotypes of the other ethnicities easily can be found in the Hollywood films and shows that influenced the America. As John R. Terry stated in the Hollywood, Racial Depictions in, “The construction of these images follows a pattern in Hollywood of reproducing stereotypes, yet there are also independent filmmakers who have offered positive depictions of these groups” (333). The Hollywood writers and directors have a social responsibility to avoid stereotyping the ethnic characters on the topics of racial stereotypes, gendered