The mission of Southwest Airlines is “dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit.” They value their employees, their communities, their planet, and their stakeholders. The following mission statements are dedicated to employees, the community, the planet, and stakeholders. To Our Employees We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal
Mission Statement The mission of Southwest Airlines is dedication to the highest quality of Customer Service delivered with a sense of warmth, friendliness, individual pride, and Company Spirit. We are committed to provide our Employees a stable work environment with equal opportunity for learning and personal growth. Vision Statement At Southwest, we strive to be the new generation of flight transportation while providing luxury at a price anyone can afford. SOUTHWEST AIRLINE SWOT 1. Strength
Southwest Airlines The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a sense of warmth, friendliness, individual pride, and company spirit. In 1967, SWA was incorporated and a proposal was submitted to the state to service the three largest cities in Texas, offering low fares, convenient schedules, and a "no-frills" approach that was completely contrary to the standards of the established airlines (Flynn, 2010). Based out of Dallas, Texas the
Executive Summary Southwest Airlines began operations in 1971, and has remained profitable after 44 years. The company has experienced challenges such as high fuel prices, a recession, and even the tragedy of 9/11. Their strategy is unique and one-of-a-kind. They have innovated the airline industry by keeping costs low while not sacrificing quality or punctuality. Company Vision/Mission "The mission of Southwest Airlines is dedication to the highest quality of customer service delivered with a
Southwest Airlines was founded and incorporated in 1971 in the State of Texas by Herb Kelleher and Rollin King. These two men identified a target market of potential customers serving the Dallas, Houston and San Antonia regions who would normally drive rather than fly to locations that was less than 500 miles (Smith, 2004). Therefore, Southwest first home office was in Love Field, Texas, which was befitting as the organization’s name on the New York Stock Exchange is LUV, emphasizing their “love”
Mission Statement Analysis: Servant Leadership and Standard Leadership Models The mission statement is important for both companies. A mission statement tells a story of what the company stand for and how strong they feel about taking care of the customer. The purpose and drive how these two great successful companies. Southwest Airline company follow a practice servant leadership model versus Coca Cola who practices standard leadership model. Two big company share two different leadership models
founded 43 years ago Southwest Airlines has prided itself on being different from other airlines and providing the best possible customer service. Southwest airlines employees 46,000 people and serves more than 100 million customers each year. Southwest is also the largest domestic carrier serving 93 destinations in 40 states as well as five international destinations. The company could not have become as big as it has without differentiating themselves from their competitors. Southwest uses a triple bottom
Mission, vision and value statements are guiding principles that need to be at the forefront of an organization’s strategic initiative. In order to have a successful organization a strong strategic objective must be in place. This essay will discuss the descriptive analysis regarding the mission and vision of Southwest Airlines and it differentiate its organization from its competitors. Southwest Airlines values are, governed by their mission and vision statement, which
Mission Statement Analysis Southwest Airlines and United Airlines have been direct competitors in the airline business for a number of years. As time has passed, we have seen Southwest take a more Servant Leadership minded approach, while United decided upon a more traditional style of Leadership. From their mission statements, along with reviews from flyers and profitability, to the overall culture of the companies, we look to see how these two airlines compete, and which one comes out on top. Mission
Since 2003 Southwest Airlines has been the largest air carrier based on the number of passengers enplaned. The company currently boasts over 55,000 employees and serves more than 115 million passengers annually. With 687 planes, Southwest has ninety-nine domestic destinations as well as destinations in nine other countries (Southwest Media, 2017). Southwest Airlines lives by their mission and vision statements. The mission statement is “dedication to the highest quality of Customer Service delivered