We live in an age of information and technology where data is sent and received with the touch of a button and in the blink of an eye in most cases. Think about what one see countless times during the day; at the grocery store, in the car, at a restaurant. No matter where one goes, one can see someone with a cell phone either “attached to their ear,” sending or reading a text message, on Facebook, tweeting, on instagram, or reading their e-mail. The iPhone has become the modern day icon for communication of all sorts and one of the most successful products marketed to the public.
The beginning of Apple started when Steven Wozniak and Steven Jobs were friends and college drop-outs; Wozniak worked for Hewlett-Packard and Jobs worked for Atari. They decided to build and market their own computer in April of 1976; this was the beginning of a company known as Apple, along with their first product, the Apple 1. The company grew from that point, year by year, in leaps and bounds, such that in 1980 Apple employed several thousand employees ("Apple-history," 2013). Apple went through several ups and downs between 1981 and 1997, not to mention several CEO’s along the way. With the loss of Steve Jobs, it seemed that the company struggled until his return in 1997. With his return, Apple started to climb out of the hole it had fallen into (Mesa, 1998). From 1997 to 2007, With Steve Jobs at the helm, Apple became a leader in the technological world of computers ("Apple-history," 2013).
Before there was Apple Inc., there were two young high school friends, Steven Jobs and Steven Wozniak. These two young geniuses were extremely interested in technology and electronics, and they used this passion to find employment. Jobs worked for Atari, and Wozniak worked for Hewlett-Packard. In April of 1976, in a garage with just $1,300, the two Stevens came together to form a dynamic duo. With Wozniak’s flair for computer design, and Jobs ability to look further into the future, they both created the Apple computer. Now branding began to emerge as Ronald Wayne became a 3rd founder of Apple Inc. since was responsible for creating the company’s first logo which he later resigned because he believed that the company would pose a financial risk. The new logo was created by Ron Janov designs. The company’s first president was Mike Scott. The company was not taken seriously until 1977 when the company came out with the Apple II, which was the “first personal computer to come in a plastic case and include color graphics,” at this point Apple Inc. became incorporated. The company continued to improve with the introduction of Apple III. In 1983, Apple Inc. became the fastest growing company in history, and at this time
Over the last four decades, mobile devices have become the trademark of our society.cell phones and other mobile devices have inundated our society At any given time; we can see drivers talking or texting in a moving vehicle. According to Brenner (2013), 87% of American adults and 78% of teenagers own a cell phone. The scary part is that almost two-thirds of
Apple was founded by three men; Steve Jobs, Steve Wozniak and Ron Wayne in 1976. The company received an investment from Mark Markkula in 1977, introducing Apple Computer Inc. and the release of the Apple II. The Apple III and Apple IIe were then released. The Apple III was a high end machine that was highly priced, whereas the Apple IIe was a computer used in various households. In 1980, Apple became a public company which increased their share price significantly, making most of Apple’s staff members’ millionaires. By 1983, Apple became a Fortune 500 company as a result of their rapid growth (Alcom, 2012).
People focus too much on their social interactions with their cell phones. Soukup stated that researchers indicate that people focus on their cellular devices for “communicative purposes…they focus not so much on the smartphone itself but on the activities that people engage in with their smartphones” (Soukup 3). Individuals revolve around technology to communicate with one another. Having a cell phone is like having a time traveling machine that can take you to back and forth between conversations to communicate with loved ones, coworkers, and friends.
Steven Wozniak and Steven Jobs founded Apple Inc. in 1976 (pg.248). The company launched by manufacturing computers. Due to the competitive market of PCs Apple Inc. then used other strategies to benefit the company’s profit. Apple Inc. manufactured a variety of products such as Notebook computers, the PowerBooks, iPods and iPhones to name a few. With these products, Apple revolutionized the PC market. Although the success of the company was solely on the production of iPods and iPhones, the company was stationary as a PC manufacturer.
Apple Inc. has manufactured some of the most recognizable products in America today. From the commercial success of the Apple II in the early 80’s to the worldwide embrace of the iPod as a cultural icon, Apple Inc. has established itself as one of the leaders in innovative household technologies. Apple Inc. introduced and attempted to sell its first product, the Apple I, in 1976. The Apple I was not as successful as its creators, Steven Jobs and Steven Wozniak, had hoped. As a result, Jobs and Wozniak went on to introduce the Apple II at a computer trade show in 1977. The Apple II launched Apple Inc. to the forefront of the new computer era. Although it had a bumpy road in the 1980’s, Apple continued to grow into a
Steve Jobs and Steve Wozniak founded Apple Computers on April 1, 1976 in an obscure location in California. The two young entrepreneurs built the first Apple out of their garage. The first Apple computers did not include a monitor, keyboard, or casing. Despite the company's humble origins, in 1998 Apple reached a benchmark by introducing the Mac OS X operating system, which was the company's first server software. It is interesting to note that the company started differentiating themselves at this time by adding bright colors to the computers casing; a theme that can definitely be seen in today's Apple products. The company also began marketing to younger target markets by providing deep discounts to schools and universities. This also acted to build the levels of product loyalty that can be seen today in more mature market segments.
Steve Jobs and Stephen Wozniak founded Apple in 1976. These two men were dropouts in college at the time. Jobs had worked for a gaming company called Atari and Wozniak worked for Hewlett-Packard. With prior knowledge of technology, their version of technology bore fruit. They had started to work on an Apple computer prototype in Job’s garage. It wasn’t a smooth ride; Apple had a tough time starting out. Steve Jobs struggled to continue his company without the right funding, so he had to reach out to people who can. Not only until he visited and convinced Mike Markkula in 1977, Apple began to progress. From 1977, Apple started to expand its development and introduced the new Apple II. In 1978, Apple Disk II was introduced. With the success of its work, Apple goes public on 1980 and debuted on the stock market with a value of 1.8 billion dollars. In 1982, Microsoft starts the development of Mac. In 1983, Sculley becomes the President, CEO. In 1984, the original Mac was introduced with a staggering cost of $2,455 per computer. In 1985, Jobs actually resigned from Apple after a
Apple Corporation came into existence on the 1st April 1976 by the two founders, Steve Jobs and Steve Wozniak in Cupertino, California. In the initial 30 years of the company it was named as Apple Computer Inc. but in the year 2007 the word “Computer” was taken off (Business Insider, 2013) and since then the company has been known as Apple Inc. The initial product, the Apple I Computer which was introduced in 1976 was a failure, however its successor the Apple II which was launched in 1980 was a success. It was
Apple, Inc. started as a computer company launched back in 1976 by Steve Jobs and Steve Wozniak. The goal behind Apple Inc. was to create a computer that could be used by diverse global communities. Apple has always been very savvy in their approach on releasing the advanced technology that their company provides. Along with their innovative company computer products, Apple Inc. has expanded into other avenues. In addition, to the computers Apple Inc. has found themselves in the market of designing and manufacturing mobile and
1982 Apple becomes the first personal computer company to reach $1 billion in annual sales.
Apple, a computer company, was started in 1976 by Steven P.Jobs, who is also the co-founder, the CEO of the company, the architect of many of Apple 's amazing products and the
In 1977 it was incorporated as Apple Computers. In 1985, Steve Jobs was fired from the company due to some issues with the other top administrative board members of the company. In 1997 he came back to Apple at its worst state and made it one of world’s most successful technological firms. He introduced the IPod line of products in 1997 and in the latter half of the 2000 he introduced the IPhone, both of these products made Apple the leader in the market.
The company was started as Apple Computer, best known for its Macintosh PC in the 1980-90s. Despite a strong brand, rapid growth, and high profits in the late 1980s, Apple almost went bankrupt in 1996. Then Jobs played his inevitable role and transformed Apple Computer into ‘Apple Inc.’ which started making non-PC products. This made Apple the most valuable company in the world in 2012.
In 1970 they were two teens from high schools, Steven Wozniak and Steven Jobs was changed the world with Apple Inc Company. Both of them was out of college, they were making so much money in the computer company Apple was started with introduction of computer I computer on April 1, 1976. Apple was incorporated January 3, 1977. The Apple II was introduced on April 16, 1977 at the first West Coast computer Faire. The Apple II was chosen to be the desktop platform for the ground breaking use call spreadsheet program. He was created a business market for the Apple II and gave home users an additional reason to buy an Apple II because you can always use it for office work.