The Coca-Cola commercial, “Falling,” illustrates a rhetoric marketing image between two shy teenagers at an amusement park. The shy teenage boy exchanges a timid smile to the girl after getting a Coke from the Coca-Cola vending machine. The boy looks for confidence in his Coke and sits on the same bench as the girl, who is also drinking a Coke. Once the boy sits down, the music changes to the chorus “I was falling for you” and the couple is pictured on a roller coaster, swinging, eating popcorn, drinking Coke with
“Men and women can't be friends, because sex always gets in the way”, is the main theme of the movie “When Harry met Sally”. The script is a good example of the interpersonal communication ten stage model by Mark Knapp. This developmental model entails the stages of a relationship from it’s infancy to an ending. In the movie we can clearly identify all ten stages of this model.
The movie The Breakfast Club was released in 1985, and is based on a group of five high school students from stereotypical cliques; the popular, jock, nerd and the outcasts, who all wind up stuck together for Saturday detention. Throughout the movie many themes present themselves such as teenage rebellion, peer pressure and family issues as the students get to know each other. The most prominent theme throughout the movie is the student’s placement in the social structure of the school. From the very different reasons why they are in detention to the way that they are all treated differently by the principle, their social placement is evident.
In her article “Advertisements R Us,” Melissa Rubin notes that Coke’s message in the ad she analyzes is that “Coke will refresh and unite working America” (249). Her evidence for this is based on several things—for instance, right in the middle of ad sits a large Coke machine and the bottom of the ad explicitly states, “A welcome host to workers—Inviting you to the pause that refreshes with ice-cold Coca-Cola” (249). She concludes her article with the insight that “Coke ads helped shape the American identity,” pointing to the underlying message of the ad that Coke can provide the carefree, joyful life it never fails to portray in its ads to everyone who takes a sip (250).
In the movie A Better Life, the Main Character Carlos Galindo is an undocumented immigrant from Mexico who started working as a day labor worker when he first arrived in the country, however he has had steady work from Blasco Martinez who owns a gardening business which he tries to convince Carlos to buy from him as he says he is moving. The idea of being self employed is very appealing to Carlos but he knows he can never afford to do so and the risk of getting caught and deported is very high. Carlos has a son Luis who is reluctant to go to school on a daily basis and gets into trouble as he is influenced by his friends who are part of the
Sometimes the simplest acts can show the most love. In the Extra Gum Commercial: The Story of Juan and Sara, the high school sweethearts share a piece of gum with one another during some of the most important events in their lives. The Extra Gum commercial uses the song “Can’t Help Falling in Love” to add pathos due to the loving lyrics of the song that also tell the story. The varying scenes used enable the audience to relate to the story and add a deeper purpose to the meaning of the commercial. Gum is a the main component of the advertisement and throughout it is used as a symbol of love while the wrappers represent foreshadowing.
Stockbroker on the verge of turning thirty is on a quest. Set in 1960 New Orleans during Mardi Gras Binx, an upper class southern gentleman sets out to find out about himself. Answer questions that have tugged at his soul. Questions about despair, everydayness, religion and romance. Binx is stuck in a quagmire. He must break out from this cloak of ennui and find the essence of being. But how? How can people, a person with a soul and a world at their fingertips be so inept at finding what makes them alive. Can it be found in religion or on the arm of a southern beauty? Maybe it can be found in the surrealism of a movie, or the excitement of making money. What if an answer is found?
The audience can make a much better connection with the film when symbolism is used, better than relating to an action or object alone. For the audience, a story that you can not read into is extremely boring but, when symbolism is used, it makes the audience connect to the story and develop their own ideas about the story or scene. For example, when Mrs. Pascal gives Harold cookies, it symbolises the spreading of happiness.
, I formed many different impressions of the lady and what was going on. When the lady came walking into the station, my impression formation theory of her was that she was a bit more of the higher class, due to her physical qualities and elegant attire. She had an uncomfortable perhaps uneasy expression the whole time she was making herself aware of her environment. I felt as if she had not been in an environment like that before and was her selective perception had her very attentive.
When I was younger my brother would take me with him when he went to put gas in his truck and we always went to the old Flying J in south Willard. When he went in to pay for the gas he would let me come in and get a soda and I would always get a Frostie Blue Cream Soda in a glass bottle. It is memorable because I loved riding in my brother’s truck. Looking back at the memory, I am reminded of a much simpler time before the Interstate came through, when the most stressful part of my day was waiting for my brother to come home from work. Marketers can appeal to my generations’ nostalgic feelings by using glass bottles, bringing back older sodas, or by using family relationships. A script for this consumption activity could be as such: An old
Throughout the course of this essay a rhetorical analysis will be performed over the subject of the popular soft drink, Coca Cola. Here we will take a look at two documents, both advertisement images, both from Coca Cola, separated by over 40 years. This sweet drink took the world by storm starting in the 1890’s and has been a household name since. With hundreds of thousands of soft drinks all over the world, Coca Cola is just another in a bucket, except with a different set of tactics toward drawing in their consumers.
Cry, the Beloved Country is a moving story of the Zulu pastor Stephen Kumalo and his son Absalom. They live in an Africa torn apart by racial tensions and hate. It is based on a work of love and hope, courage, and endurance, and deals with the dignity of man. The author lived and died (1992) in South Africa and was one of the greatest writers of that country. His other works include Too Late the Phalarope, Ah, but Your Land Is Beautiful, and Tales from a Troubled Land.
Since the 1940’s, movies have predominately portrayed women as sex symbols. Beginning in the 1940’s and continuing though the 1980’s, women did not have major roles in movies. When they did have a leading role the women was either pretreated as unintelligent and beautiful, or as conniving and beautiful: But she was always beautiful. Before the 1990’s, men alone, wrote and directed all the movies, and the movies were written for men. In comparison, movies of the 90’s are not only written and directed by women, but leading roles are also held by older and unattractive women. In this paper I will show the variations and growth of women’s roles in movies from the 1940’s though the 1990’s.
Released in 1988 by director Giuseppe Tomatore, “Cinema Paradiso” follows the life of a young boy in Italy who dreams of being a filmmaker. The road the boy, who eventually becomes a famous Italian film director named Salvatore Di Vita, takes to reach his goal is difficult and includes many sacrifices and trade-offs. Today, the film is widely regarded as one of the most popular foreign films ever to be released in the United States. Given that foreign films are fairly common in America, it is fair to consider why “Cinema Paradiso” received such critical acclaim, as well as relative mainstream popularity. “Cinema Paradiso” received critical and popular praise because the film includes several timeless themes
The book, "Being There," is about a man named Chance, who is forced to move out of the house he lived in his whole life and his experience in the outside world. Based on the success of the book, the movie, "Being There," was made. The author of the book, Jerzy Kosinski, also wrote the screenplay for the movie. I think the major difference between the book and the movie is that in the book, we get to read what Chance is feeling and thinking, but in the movie, we only get to see his actions.