The Newest Powered Commercial By Coca Cola Co.

Gatorade’s most recent commercial, “The Secret to Victory,” focuses on defeat to help make their advertisement effective. The commercial starts out with Michael Jordan, a star basketball player, who asks, “You want to know the secret to victory?” This bold question grabs the attention of the audience. The commercial continues with many star athletes, present and past, that state a time where they failed in their respective careers. Later on, NFL quarterback Matt Ryan, answers Jordan’s proposed question with “defeat,” after a scene of him losing in the Super Bowl. In this essay, I will argue that Gatorade’s “The Secret to Victory” commercial is very effective by using rhetorical components and focusing on defeat.

These commercials were very persuasive to the people who were watching them. In the commercial for Honda was about always chasing your dreams and not worrying about what others tell you when they say that you can't do it. It was about how you always need to keep moving forward in life and do what you want to do with your life. Because you only have one so you have to make the best of it while you can. "All dreams are within reach, all you have to do is keep moving towards them." That quote was saying that you pretty much can't just give up on a dream because you think you can't make it happen and you can't succeed at it. Even if someone else try's to drag you down you always need to believe in yourself to keep going.

When it comes to the topic of commercials, most of us readily agree that commercials are irritating. Where this agreement usually ends, however, is on the purpose of the commercial. Whereas some are convinced that commercials are meaningless, others maintain that commercials tell a story. Effective commercials are repetitive and illustrate a story. Marketers use rhetoric marketing, the art of persuasive speaking and writing, when persuading an audience to buy a product. Rhetoric marketing is especially effective through the illustration of a story. It is effective because the marketer is able to relate to the consumer with a story or message. Advertisers also use the appeals of logic, credibility, and emotions to intrigue interest in a company. Coca-Cola’s advertisement, “Falling,” depicts the product as a confidence building companion suitable for young love through a series of logical and emotional appeals that visibly promotes the brand’s credibility.

Coca-Cola has been around for 125 years with the same logo, taste, and design. Making it one of the most recognizable brands in the world. Coca-Cola’s “Mean Joe Greene” commercial was an iconic Super Bowl XIV commercial in 1980. In this commercial, their goal was to persuade the audience that a bottle of coke can bring happiness and a smile. By choosing a notorious football icon, Mean Joe Greene, to play the mean guy was a great choice. Mean Joe Greene is a hall of fame defensive end football player from the 1970’s. He was known for his temper and cruelty on the field. Thus, the name Mean Joe Greene. He was an excellent football player which is why people loved and still love him till this day. By using all three rhetorical concepts, logos (appealing to reasoning), pathos (appealing to emotion), and ethos (appealing to credibility), Coke creates a motto that persuades its audience to “Have a Coke and a Smile”.

In this Powerade commercial featuring Jimmy Graham. They use ethos to support Powerade by persuading the consumer that the star athlete uses it. Powerade is a sports drink that will help you perform better. They use Jimmy Graham to support it since he is such a good athlete. They do this to say that it helped get better so that you can get better by it to. They use pathos to show the hard life that Jimmy Graham had. They do this to show that anyone can do anything that is why their logo is “We're all Just A Kid From Somewhere.” So that if they use Jimmy Graham a star athlete with lots of fans that lots of people will want to buy this drink. The commercial starts off by showing where the commercial is located. It takes place in Goldsboro Community

Is there such thing as an advertisement that could turn someone’s day completely around? Advertisements are used by companies every day to persuade viewers or make them feel a certain way about a certain situation. Some commercials show that hateful words are used every day on the internet, and are hurting the teens around the world every time they are posted for everyone to see. Like similar ads during the Super Bowl, Coca Cola’s Big Game commercial appeals to viewers through visuals and emotions, as well as incorporating the use of normal people as characters experiencing very common situations.

After reading the rhtorical analysis, Essay about the Coca-Cola commercial, "Anthem" I gave the student a B short of being an A. The student choose a commercial that was created within the past 3 years, identified the year aired, ensured that the commercial was within the acceptable time-frame specified of 30-60 seconds, and wrote the essay for her target audience. For those reasons, I gave the student a full 20 in the criteria for genre/audience.

As the audience can see and hear in the video, they come to a realization that someone is running. It is not noticeable who it is considering that the person is way far back but as the runner gets closer it is a middle aged boy who is a little overweight. He is pushing himself to be better, showing that “greatness is not some rare DNA strand”. His struggle is motivating and the fact that he is out there putting in work is enough for idealistic point of view that only “a certain few” are allowed to be recognized for their hustle. This commercial proves to this generation that as long as someone is trying to do better that they are defined as greatness.

The "RE2PECT" commercial by Jordan is an ad that appeals to many baseball fans around the United States. Derek Jeter, one of the greatest shortstops to ever play the game retired last summer after 20 seasons in the major leagues. Jeter inspired many by his respect for others not only off the field, but also when the lights are in and the game is intense. Last summer, Jeter was greeted and welcomed by many different organizations who showed their respect for number two. In the summer of 2014 during the all star game, the 90 second commercial was born.

I thought that the Diet Coke Twisted Mango commercial was very poorly done. The commercial featured actress Hayley Magnus, who takes a sip of Diet Coke and starts dancing uncontrollably. Overall, I thought that the commercial was very annoying and ineffective.

It’s becoming more common for the top athletes being advertised in commercials such as McDonald’s, Arby’s and even Coke. These athletes are competing at the highest level; they are strong, healthy and very driven at whatever they do so that they are successful. They are what little girls and boys dream of being when they are older. In a commercial put on by McDonald's it continues the trend of top-tier athletes promoting their fast food. This commercial sends a harmful message to viewers, and McDonald's should stop airing this immediately.

Ok, you see those funny commercials on super bowl right and you think why do they do that but in this essay you will learn why.Look face it you love those funny super bowl commercials like when cam newton becomes the quarterback for a kids team and throws the ball to the little kid and the kid goes flying its funny.People who own companies like skittles or M&MS make these funny commercials so they viewers laugh and enjoy and also because millions of people watch the super bowl so millions of people will see their commercial.If you add famous then you will add more interest into the commercial.For example, the Danny Devito M&M'S commercial people like it because it was funny and had a famous person in it so it was way more interesting than other

Adversity is an obstacle each person faces in life, no matter who they are. The youth in America deal with innumerable amount of problems in today’s society as plenty do not have a ways to cope with their cruel reality. However, one way these young men carry on in life is through sports; considering, how sports builds character and show not one person is ever alone. People say if you work hard that it pays off and the opportunities will arise like Montrail’s position. Montrail is a wonderful person who works hard and he ends up getting a torn ligament in the knee. Although, he’s hurt mentally & physically Montrail continues to put in work on his knee as he does not give up. As a result, of the relentless work Montrail will have his college paid for and his worries are done for. Sports also give the lesson on discipline as displayed upon Chavis. Chavis is an ex-convict who acts in a

Diet soda has become a popular drink in America. It appeals to most people because it has all the taste of a regular soda with none of the calories. With many people trying to limit their calorie intake, diet soda is a clear choice. The company Diet Coke is using this to their advantage. Diet Coke has made many commercials using upbeat music as well as using fun and inventive places for their advertisement to take place. By including both men and women and in their commercials, they do not limit their perspective customers to one specific group of people; instead, they open the door to anyone who wishes to walk through.

Risk taking behavior of youth is represented positively in the media, which can affect teenage audiences by creating an unrealistic expectation of the results of risk taking, This is evident in NIKE’s football commercial titled “Nike Football: The Last Game..”, which is a short animated film featuring multiple famous football players such as Cristiano Ronaldo etc. In the film football players are replaced with robots who have a 100% success rate and do not take risks. The football players later come together in a last chance to “save football” by challenging the robotic team to a winner takes all match. In the film the antagonist is seen criticizing the football players actions on the field and states their probability of failure. However in