The Pestel Analysis Of Samsung Electronics

Later WWII ended and the Japanese were forced out of the peninsula. After the occupation, two groups of people were on the peninsula. One group wanted to redistribute the wealth and power, but the other group wanted to keep wealth and power as it is. Soon the division increased further during the Cold War. The Cold war caused Korea to split North and South. The North became a communist country with Kim Il-Sung as their leader. The South became a capitalist country with Syungman Rhee as their leader. Soon after the Cold War the Korean War started. Kim Il-Sung wanted all of Korea to be united once more under communist power. He invaded South Korea and started the Korean War. The war ended on the 38th parallel. Just like how it started. After the war North Korea was able to have a better economy than South Korea. North Korea used the Juche system. They relied on themselves for everything. Later North Korea’s economy began to plummet and South Korea’s economy began to boom. South Korea used the capitalist system. It was much different from North Korea’s Communist and Juche System. South Korea’s boom was, because of the help from Hallyu, also know as the Korean Wave or Korean exports. Now South Korea is welcomed much more

Samsung Group is a South Korean multinational conglomerate company which headquartered in Samsung Town, Seoul. It comprises numerous subsidiaries and affiliated businesses under Samsung brand including Samsung Electronic which is the world largest electronic company. It is one of the world’s largest conglomerate with an annual revenue of US$ 220.1 billion in 2010.Samsung has been the world’s most popular consumer electronics brand since 2005 and is the best known South Korean brand in the world. Samsung Electronic has proven to be the one of the most prestigious technology company by launching of the first 3D TV in March 2010 at a New York event and partnered with Dreamworks Pictures and this had a major impact on the

As the Samsung was started by Byung-Chull Lee in 1938 as an export/import company. It started its step in technology from 1970 building a black and white television (model: - P3202) started by Samsung-Sanyo. After the establishment and first step in the technology, Samsung built first ever 3D – TFT LCD screen in 1999. And in 2010, a huge fight against Apple made the company skyrocket.

Samsung Electronics is a South Korean multinational electronic company with headquarter located in Suwon, South Korea. According to Forbes (2016), Samsung is the world’s second largest information technology company with $177 billion in revenue. Samsung is a major manufacturer of electronic components such as lithium-ion batteries, semiconductors, chips, flash memory, and hard drive devices for clients such as Apple, Sony, Nokia, and HTC (About Samsung, n.d.). Samsung has been the world’s largest television manufacturer since 2016 and the world’s largest manufacturer of mobile phones and smartphones since 2011 through its Samsung Galaxy line of devices (Garside, 2013). However, the primary focus for this discussion will be the distribution strategies for its Galaxy S series smartphones.

didn’t want communism to spread through Korea so they had to do something about it. They got involved in the war and sacrificed many americans in order to stop the spread of communism. Some people thought it would’ve been best to just leave it that way and that the U.S. minds their own business. The reason it was such a big problem it was because communism was going to and meant to take over the world, it was also said that communism would be the world’s system and at the very last be the one to lead to the world’s extinction. So this wasn’t just one ineffective system, it was the living embodiment of the perversion and destruction of all that was America. So it meant no more USA forever. Well the good reason the U.S. got involved was because North Korea was full of communists and that attracted them to get involve in the war and fight along the south with the UN. They would obviously not let communism to diffuse through Korea and the whole world. The war was started after WW2 when the U.S. threw a bomb to Japan and was the main cause of that war, then after that in 1950 The Korean Cold War took place and ended in 1953. In 1953 and the same day the war ended they signed the Armistice treaty that provoked the war to officially end and the end of suffering from the poor suffering Koreans that died and killed in action. Also there was suppose to be a reconciliation for the two countries to

There is one distinction between the North Korean and South Korean economies that separate them and their ability to last as a substantial economic policy. At the end of the Korean War there was need for both independent countries to establish themselves in the market. The North Koreans decided to practice Juche, which essentially means that they planned on keeping their market and economy localized and not participating in the world trade scene. The South Koreans, on the other hand, did participate in the world market. Both countries knew that in order to establish and survive they would need to have cheap labor and cheap resources. But, once again, South Korea had a helping hand because of their decision to participate in the world market.

A competitor would merely need to address the customer in a variety of ways. With the growth of the smartphone being the comparison of a personal computer and seen as a personal device like a toothbrush. A competitor merely needs to create a

Samsung is one of the largest global companies. It was founded in 1938 by Byung-Chull Lee in Taegu, Korea. Samsung got its beginning as a grass-roots company. This company started out as a food exporter and shipped items like dried fish and flour from Korea to China. In the 1950s, Samsung began to get into other businesses, such as insurance and textiles. By 1969, Samsung had started an electronics division that mostly made TVs with their first black and white TV

Samsung was founded on March 1, 1938 by Byung-Chull Lee in Taegu, Korea for 30,000 won. In the beginning the business focused on trade, selling dried fish, vegetables and fruit. Samsung grew over the next decade to include its own flour mills, manufacturing and sales operation. In 1969 Samsung-Sanyo electronics was established and in 1970 the company started producing its first black and white TV.

From 1958 onwards Samsung began to expand into other industries such as financial, media, chemicals and ship building throughout the 1970's. In 1969, Samsung Electronics was established producing what Samsung is most famous for, Televisions, Mobile Phones (throughout 90's), Radio's, Computer components and other electronics devices.

In the smartphone industry, the competition is characterized by the operating system that the devices use. Thus, when n the industry was first evolving out of the personal digital assistant industry, there were only two main players, the Palm and the Blackberry. Apple entered the market and brought with it a whole new set of consumers to a product that was initially seen as a tool for business. Palm's popularity declined, but there were other new entrants ranging from Windows to other proprietary systems and of course to Android. Now, the smartphone industry had evolved into a state of monopolistic competition with half a dozen platforms all competing for the hearts and minds of consumers. However, the industry is once again shifting back to duopoly status, with RIM being marginalized and Apple and Google being the only two players that matter.

History: Company started its business as a Samsung Electronics Industry Co Ltd in 1969 and introduced some electronic products such as Black-and-white TVs, washing machine and refrigerator from 1960 to 1975. The worldwide establishment and expansion of the business and operations of the company started in 90 as entered in the Asia, Europe and American region

It has been argued that competition is the driving factor of technological innovations and it is the reason why we have varieties in products qualities. In other words the claim is that if Apple was not in the market, Microsoft would not have been what it is today. The same argument goes for cellular phones claiming that if there has not been a Samsung S5 there would not have been an

e.g. In India, there are lots of competition in the telecommunication. People buys the mobiles from the company but the technology will be change and because of that the new application

In addition, the cell phone industry is so dynamic that people keep switching to new mobiles in fraction of time. This creates demand ahead of supply. In such situations, consumers switch to competitors.