The Policy Of Nestle Company

2323 WordsNov 30, 201410 Pages
The business stakeholders, such as customers, employees, investors and local communities, expect companies to play a greater role in society and contribute to solving social problems and environmental challenges, such as climate change, energy scarcity, and social diversity and health risks. These expectations lead to social responsibility for businesses, but also open up new opportunities for these companies to improve their performance. Companies that are socially and environmentally responsible in fact benefit generally a better image that allows them to improve financially. This is also reflected in the policy of Nestle company which believes, according to CEO Paul Bulcke, that “in order to prosper we need the communities we serve and in which we operate to prosper as well: and that over the long term, healthy populations, healthy economies and healthy business performance are mutually reinforcing.” Thus, if the social responsibility of the company represents a collection of principles and practices useful, the real test of a business is to create value for the company in the long term. This is particularly true for developing countries, where we often improve business conditions strengthening capacities of producers, promote the development of a skilled workforce and develop better standards for success. Almost half of Nestle factories are located in developing regions; they must meet the same standards of food quality, safety and business practices in the

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