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The Presentation Of Steve Liggett

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The presentation on how to present that Steve Liggett gave to our class on October 2nd was highly informative. He had some ideas that I hadn’t thought of and presented it all in a way that was easy to grasp and easy to manipulate to fit the various presentations that I will make this year and in the future. Steve summed up the art of presentations into 3 main parts, ready, set and go. The ready stage is all about what you need to know, the main take away from this stage is to start at the end or in other words “start with the end in mind”. Steve said this is the biggest mistake he sees people make when putting together a presentation, they always start at the beginning or pre-beginning, which he referred to as “the stuff”, instead we should start by stating the decision we want our audience to make. To do this we must first realize whom we are directing this decision too, or who the UDM or ultimate decision maker is and know how to reach them, one way to do this is to create a prospectus chart. This chart would outline where the UDM lies on an X/Y chart of process to results and ultimately give us insight into how best to reach them based on their correlation with these two characteristics. For example, Steve rated bureaucrats as being in the top left quadrant in the very top left corner, meaning they are very process oriented and don’t mind the results as much, for this he referenced his wife who is a kindergarten teacher. His second example was a CEO, he rated them as

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