The Principal Of Georges River Grammar

1717 Words7 Pages
Student name: Amanda Johnson

Student number: 11532806

Report

Assessment Item 1

Subject Coordinator: Waseem Afzal

Report for Marketing

For the Principal of Georges River Grammar
By Amanda Johnson, Teacher Librarian
Date: 22nd of December, 2014
Table of Contents

1. Title Page
2. Table of Contents
3. Executive Summary
4. Introduction
5. Report
5.1. What is marketing?
5.2. How marketing can apply to organisations other than for-profit companies.
5.3. The importance for your library to have a marketing focus
5.4. How to study the market and marketing environment
5.5. Recommending how your organisation should begin to get involved in marketing.
6. Conclusions
7. Recommendations
8. References

Executive Summary
This report is designed to show the principle of Georges River Grammar an understanding of what marketing is, how this can apply to our organisation, and how to get begin the marketing process. In this report the following will be discussed; what is marketing, how marketing can apply to organisations other than for profit companies, the importance for your library to have a marketing focus, how to study the market and marketing environment and recommending how your organisation should begin to get involved in marketing.
The report discusses definitions of marketing and how it relates to our library, marketing tools to help with our organisation, why we need to have marketing placed and forced in our library, recommendations on how to study

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