The Process Of Strategic Management

1940 Words8 Pages
Nonprofits are growing to be very important in the United States, this is why the process of strategic management is so essential to know and follow. This will lead to great success, to any program or project. Most of the top management needs to think strategically to begin with, and then implement their thought into the management process. According to Tim Mazzarol, who wrote an article called Entreprenuership as the way of the future pp. 2-3, mentions that this intention is called strategic thinking. Strategic thinking is mostly known to resolve and diffuse coexisting matters. He also mentions that this type of thinking is where an organization can access, view and create a future, not only for themselves, but their employees as well.…show more content…
Goal setting is very important, this tells what your company wants to achieve, and whether your company’s vision is clear. Organizations are always more successful when they have a clearly determined the organizational goals, values, mission, vision , and mandates (Cullom, 2011, pp. 15-17). Now while thinking about your goals, short-term and long-term objectives should be kept in mind. Then the organization needs to see how they are going to reach these objectives. Once you have this down then, you need to find out how its going to be informed and implemented on the staff. The company needs to process the goals detailed and clear enough. They need to be obtainable and match the values of your vision. Like this you give each of your staff their specific tasks and not only they succeed, but also they organization (Kress, 2005, pp.29). Finally, you can come up with your mission statement and write it in the best form where you can clearly communicate it with your shareholders and your employees. One of the articles mentioned that “Grand Strategy” can indicate to be a broad move for a goal that scouts an organization’s key action. In one of the articles it says, “Grand strategies indicate the time period over which long-range objectives are to be achieved. Thus, a grand strategy can be defined as a comprehensive general approach that guides a firm’s major action” (Pearce, J. A., & Robinson, R. B. Jr., 2004, p. 200). This can only mean that an organization can use
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