The Psychology of Fame Essay

Moving forward, social media has been a major convenience and reward to virtually everyone. On an individual basis, social media allows friends and family both near and far to communicate with one another. Also, businesses are flourishing through the use of social media. Advertising has never been easier. Horn (2013) states, “Our profession, unlike any time before, is demanding we become social media (…) experts” (1). Horn (2013) also states, “More than half of reporters (55 percent) use Twitter and Facebook to source stories” (1). Social media has greatly benefited business life and personal life.

These three traits are known collectively as “The Dark Triad” (Mariani, 7). The article looks at three case studies and quotes psychologists for evidence of the ominous side of social media. The main evidence is a case study on two teenage boys who almost shot up a neighborhood for views on Periscope, an app that allows you to film what you are doing to an audience (Mariani, 3). A second piece of evidence focuses on a girl who snapchatted herself driving at over 100 mph before crashing into another car and severely injuring the passengers and herself. A third instance of horrendous behavior is when a girl filmed her friend being raped on Periscope instead of intervening because of the attention she was receiving. A psychologist, Keith Campbell, explains that social media promotes self-obsession (Mariani, 6). He argues that social media has made it possible for people with negative traits to get ahead in life. It does note, however, that many people who use social media are simply seeking connections and popularity for regular things. In conclusion, the article warns of the dangers of social media for those seeking fame and “social rewards” and also says further studies need to be done to better

Directed, photographed and co-edited by Scott Hamilton Kennedy, "Fame High" covers a year in the life of the Los Angeles County High School for the Arts (LACHSA), one of the top performing arts schools in the country. We are first presented to four students through a single school year, where the documentarian offers a satisfying balance of student and parent interviews with “fly-on-the-wall” looks at classes that barely resemble those in conventional schools. His subjects are remarkably driven, whether that drive comes from parents -- such as freshman pianist Zak, who seems almost forced into performing by his father and sees jazz stardom as a means of escaping borderline poverty, or in spite of them -- like Grace, whose Korean-American

Viral videos have become wildly popular within the last decade. For some, internet fame has become a blessing. On the other hand, others have been shamed due to their viral videos. In “The Flip Side of Internet Fame” by Jessica Bennet, she makes her case on the undesirable effects of social media. Bennet uses a few of the many viral victims as examples to demonstrate what social media can do. Social media humiliates, violates privacy, and has long-term effects on the lives of the viral victims.

Watching reality TV shows like Keeping Up With the Kardashians where reality TV stars become famous by just living a luxurious life, teens or even adults might be encouraged that anyone can be famous by going on TV status and just “being themselves”, without any efforts or special talents. As John Humphrys points out, 'we tell kids what matters is being a celebrity and we wonder why some behave the way they do. This can build their desire of fame and to pursue celebrity status while ignoring the importance of education. Hence, reality TV discourages the value of hard work and education (IDEA,

Social media is not new. Facebook has been around since 2004, YouTube since 2005, and Twitter in 2006. What is new is how social media sites like Facebook, YouTube and Twitter are affecting the way businesses market their products and services. Never before in our history have consumers been able to communicate so effortlessly with each other and with the businesses they frequent. Never before have businesses been able to interact and react to customer feedback so quickly and efficiently. However, just because businesses have the ability to use social media for their marketing and advertising efforts, does not necessarily mean they should. This paper intends to

Have you ever wondered what influences us to behave the way we do? Look a certain way? Or even looked for an explanation to what causes us to apply a certain perspective regarding personal and controversial issues? One of the answers to these questions may revolve around the influence we absorb from celebrities. A definitive term for celebrity is an iconic figure to a category or group who has achieved success in one or multiple aspects of their lives. As a result, these individuals have drawn in publicity and fame. Over the years with the advances in media and other forms of communication, celebrities have become topics of discussion worldwide, rather if it’s at school, with colleagues or at the dinner table, it is fair to say that

Social Media: Social networks like all the online matter such as Youtube, Twitter and Facebook are so important that relevant companies should not defer their efforts to create the public image and enhance their both market and products’ effectiveness”

Businesses use platforms such as Twitter, Instagram, and Facebook as a modern tool to share information with their customers. Facebook offers the option for businesses to create a fan page for their company or product. Twitter allows the use of 140-character posts that users can follow, tweet, or retweet. Blogs are less commonly used, but allow businesses to write in journal type format. YouTube offers a video-library to its users with millions of viewers around the world. There are many other types of social media but most of them follow similar general communication capabilities. Utilizing these

The definition of famous is you are known about by many people. The thing I want to do is to be known by many people. I would love to be famous. What interests me about being famous is you could model, be an actress, and people would know your name.

Fame is a condition that allows an individual to be known by many people, especially on account of notable achievements. Fame allows an individual to have super powers in a way because “famous individuals are usually exempt from the rules that govern others” (Smalley & McIntosh, 386). Emily Dickinson has described fame precisely by labeling it as a ‘fickle food’, meaning, it is constantly shifting (Smalley & McIntosh, 385). In today’s media based society, fame is constantly shifting from one person to another quickly. Therefore, the constant shifting of fame puts many celebrities in vulnerable positions after the loss of fame. The article by Smalley and McIntosh explores how the

This case study provides the reader with a view on how extremely important social media and to an extent fame is, in the 21st century, with regards to having a successful business. Kylie Jenner’s company Kylie Cosmetics uses the

Despite the fact that we’re already in the 21st century, society continues to show signs of progress and development strongly leaning towards the direction of advancement, constantly evolving. This pattern is no different from the world of advertising, as it has also evolved through the years and quite recently an unexpected technological innovation took the world by storm. It made such a tremendous impact that eventually led to the transformation of traditional marketing, and it’s no other than social media that we all learned to love.

The marketing industry is an elaborate network that links companies to their consumers, primarily through written communication. The main objective of marketing is to identify trends and patterns in consumer behavior, and utilize the data to influence consumers to purchase more goods. From a macroenviroment standpoint, the general conditions of a market are heavily dependent on global environmental factors. The most significant factor that influences the markets today is technological advancements. Since the release of Facebook, Linked-in, Twitter, and Myspace in the early 2000s, the number of people using social media has increased to over sixty-five percent. The ever-growing dependency on social media platforms, has given marketers the tremendous opportunity to further market potential consumers. Social media marketing is a specific form of marketing that focuses on producing ad content that social media users will post on their own networks. This particular marketing technique is effective because ads and content are created, based on what personal information users post on social media. Firms and organizations that advertise their brands on social media are more likely to increase their customer base and annual revenue. By doing so, companies are able to increase exposure of their brand and widen previous hidden, customer bases. As a marketer, the fine line between right and wrong is often blurred. The amount and

Social media has taken off like a rocket throughout the years. The annoying sound of a modem connecting has turned into a soundless transaction. The wait time to connect is instant, opening a global world of interactions for people. You can now connect with anyone, anywhere at anytime at least once a day. Social media defined by Goyal is “Any platform,which provides the facility of sharing ideas, exchanging information and sending messages over an electronic medium, is considered as social media.” (Goyal,222). This is to include online magazines, Facebook, Twitter, Newspapers,Email, Blogs, YouTube and many more. Advertisers have taken notice to these platforms, utilizing social media to promote their brands, develop trust with the consumer,save money and target audiences faster than ever before.