The Reader and Writer Essay

641 WordsMar 26, 20143 Pages
Getting our future back on the rails- slowly In the newsletter, ‘Getting our future back on the rails- slowly’, that was received by households in the local area; the writer emphasizes the need for change and promotes the idea of sustainable living through community action. The direct, persistent tone serves to assert the notion that the community would greatly benefit by a shared garden. The proposal contains 3 images of which all support the writer’s philosophy. Commonly, all are directed to the reader through techniques of fear tactics and consistent use of hyperbole. The newsletter aims to persuade readers through tactics of: appealing to sense of security, use of evidence and involvement of readers through inclusive language.…show more content…
The key paragraph “ people suddenly understood how vulnerable a society is if we have forgotten or never learned how to produce our own food” would elicit a response from readers. It plays on their need to feel safe and free from an unexpected attack. The image within the newsletter depicts an androgynous leg shoveling soil. This image is then contrasted to a background of young children innocently staring back. Titles intersect the obscure scene, labeling “ For their sake- GROW YOUR OWN VEGETABLE”. It is quite obvious that the main intention here is to illicit fear. Regardless of its initial use during the Second World War, it seems to have some relevance to this situation (to a degree). These appeals the writer has used are powerful because people obviously value sufficient and continual protection from future attacks that may disrupt their lifestyle. In persuading readers, the writer on several occasions uses evidence as a technique to agree. The evidence was presented as information, facts and statements, which all support the belief that having a community garden would be more economical and beneficial. The image of statistics showing the costing of processed foods ultimately seems objective and accurate. Unarguably these results cannot be disregarded, thus positioning the reader to more likely agree. When presented with statistics it makes the writer seem more “knowledgeable” of the
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