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The Relationship Between Narcissism And The Frequency Of Active Usage Of Instagram

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Communication 382

Haobang Lu

3/6/15

CHAPTER ONE
1.0 Introduction
1.1 Background
Quite a number of social scientific researches in the communication mainstream are developing at a faster rate, particularly researches with a purpose of determining the relationship between the social networking sites (the use of Instagram) and narcissism. It is therefore quite in order to explicitly establish an appropriate technique of variable determination and hypothesis testing to effectively address the concern of the relationship between narcissism and the frequency of active usage of Instagram (Ames & Anderson, 2006). Most previous researches have presented an objective opinion that a variety of social networking behaviors conceptualizes the notion of Narcissism. The concept of gender disparity and age differences have tremendously influenced the findings of most previous researches (Jayson, 2009).
The fact that quite a number of social networking sites are actively used by most young adults, college students and teenagers establishes several variations in conceptualizing an ideal connection between narcissism and use of Instagram. The paper addresses the concept of narcissism and establishes the fact it is perceived and used in reference to subclinical narcissism (Bergman et al., 2011). Subclinical narcissism is perceived as a humanity trait that exist at various levels of age differences within the normal population. On the same note, subclinical narcissism

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