The Relationship Between Warm Colors and Positive Mood

871 WordsJun 18, 20184 Pages
This research is important because every day we have to make choices that include choosing a color when for example we decide what shade of makeup to use, what color of clothes to buy or decide what color to paint a wall. Even it has been proved that people often associate their mood with a specific color. Some frequently responses when a person is feeling sad is to describe it as “feeling blue” or when a person fall in love is common to hear that now this person view the world through “rose-colored glasses.” Other frequently expressions are to describe a person’s jealousy as to be “green with envy, “or describe a child’s innocence as to “be pure as the snow”. The purpose of this study is to examine the effect of color with mood using a…show more content…
Author David Simmons studied color effects more generally in his book, Color and emotion: New directions in color studies. Simmons conducted a lot of experiments trying to prove that color can enhance positive moods. In one of his experiments he asked 56 undergraduate psychology students to paint a white wall with a color that made them to feel positive. The results indicated that yellow, orange and red were picked as the most positive color of the 9 color samples in total. Jacob and Suess (1975) disagree with the general theory that warm colors are more appealing and tend to enhance positive mood. They found that participants shown a more positive mood towards cool colors rather than warm colors. In his article, Effects of four psychological primary colors on anxiety state; Perceptual and motor skills, states that previous studies may have overlooked the effects of colors on standard pencil and paper measures of anxiety. He investigated the effects of primary colors such as: red, yellow, blue and green and the level of anxiety of the participants. The researcher administered the state scale of the State-Trait Anxiety Inventory to 40 participants. After reviewing the results he found that colors red and yellow were associated with high levels of anxiety by the participants. On the other hand, color green was described as calming and associated with low levels of anxiety by the participants.

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