The Release Of Toy Story

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The release of Toy Story in 1995 changed the face of feature length animation with the introduction of the revolutionizing filmmaking technique of computer animation. Toy Story set a new standard for animation by producing a virtual film without losing an intriguing story and likeable characters. It was a massive break-through for computer technology and animation that paved the way for the success of future feature films. In the wake of Toy Story, many imitators followed including the works of DreamWorks Animation and Universal Pictures. Pixar Animation Studios was originally founded in 1979 when George Lucas recruited Ed Catmull to head Lucasfilm’s Computer Division. This group was known for discovering and creating innovative computer…show more content…
Although the contract called for huge financial success, Steve Jobs was still considering selling the company (Paik, 34). Had Steve Jobs followed his plan of selling Pixar to a company like Microsoft, Toy Story many not have acquired such widespread success in revolutionizing the face of animation. Steve Jobs decided to keep Pixar and thus had become an industry leader in computer-generated imagery and digital animated feature films. Pixar was able to produce its own animation software, RenderMan and Marionette, as a result of John Lasseter’s technical brilliance and Steve Job’s leadership skills. After the release of Tin Toy, Disney and John Lasseter agreed to produce a sequel. It was to be called A Tiny Toy Christmas, a half-hour television show special. Soon realizing that creating a short film would not produce the results they desired, Disney and Pixar set out to create a full-length film instead. The working title of this sequel was called Toy Story. Following the storyline of Tin Toy, John Lasseter decided that Tinny was not a well rounded character and changed him to a space ranger (Zorthian). Lunar Larry and Tempus the Morph were initially chosen to be the name of this space ranger until Buzz Lightyear was finally decided. In addition, Buzz Lightyear’s design was influenced by the Apollo astronauts and the color scheme was influenced by Lasseter’s wife, Nancy. Lasseter had a desire to stray away from the stereotypical Disney fairytale film. Buzz
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